Pharma futures

16 : 12 : 2016 Post-pharmacy Brands : SagittaMed : Palliative

Germany – Healthcare product company SagittaMed extols the benefits of traditional and homeopathic remedies.

  • SagittaMed was founded by Stefan and Sabine Fasching
  • The Immun range features natural fermented ingredients that help to maintain intestinal flora and promote the growth of gut bacteria
SagittaMed, Germany SagittaMed, Germany
SagittaMed, Germany SagittaMed, Germany
SagittaMed, Germany SagittaMed, Germany
SagittaMed, Germany SagittaMed, Germany

While most pharmaceutical brands offer palliative rather than curative care, SagittaMed’s range of products are designed to prevent illness, positioning the brand in the space between traditional medicine and wellness.

‘Usually, information is presented in a super-scientific manner that is hard to understand, or it is all about food, dieting and fitness,’ Sabine tells LS:N Global. ‘No-one is really covering the middle ground.’

Fasching was born into a family of pharmacists and is eager to share her knowledge with a wider audience. The brand’s products, which are stocked in select pharmacies, are primarily sold through SagittaMed’s sleek, design-led website, which offers in-depth information, healthcare tips and friendly advice.

The Big Picture

Pharmaceutical brands are taking a less formulaic approach to selling and marketing their products. To find out more, read our Post-pharmacy Brands microtrend.

You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
Discover Our Memberships Sign in

What do we use cookies for?

We use cookies to enable the use of our platform’s paid features and to analyse our traffic. No personal data, including your IP address, is stored and we do not sell data to third parties.

Learn more