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Markets
An in-depth analysis of a particular consumer market, with actionable insights
Markets
Suncare Market
Growing interest in skincare and skin health is driving innovation in the suncare market, as consumers begin to look for holistically protective so...
Health
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Wellness
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Beauty
Markets
Re-usable Packaging Market
Growing concern about the environmental impact of plastic packaging is driving innovations in re-usable and refill concepts among retailers and FMC...
Retail
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Packaging
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Sustainability
Markets
The State of Luxury: Denmark
With a confident, affluent domestic market and a sharp rise in tourism, Denmark’s luxury sector is burgeoning, led by fledgling fashion labels and ...
Luxury
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Fashion
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Hospitality
Markets
The State of Luxury: France
The typically conservative French luxury market is rethinking conventional displays of wealth, evolving towards a democratised definition of luxury...
Luxury
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Fashion
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Retail
Markets
Emerging Youth: France
Amid rising levels of national anxiety and pessimism, French youth are rejecting the old France mindset in favour of new, regional role models and ...
Youth
:
Digital
:
Technology
Markets
Chocolate Market
Despite climate change threatening supply chains, the chocolate sector is thriving, with product innovation fuelling regional flavours and free-fro...
Food
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Sustainability
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Supply Chains
Markets
LGBT+ Parenting Market
LGBT+ Parenting is on the rise, which means brands need a fresh approach to marketing to this unapologetic, influential consumer group.
Society
:
Parenting
:
LGBT
Markets
China Beauty Market
In order to access Chinese beauty consumers, brands must embrace bricks-and-mortar stores, niche brands and make-up for men.
Beauty
:
China
:
Luxury
Markets
China E-commerce Market
With retail sales set to surpass those in the US in 2019, China is now the largest e-commerce market in the world and is at the forefront of r...
Retail
:
China
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E-commerce
Markets
Rebranding the menopause
Attitudes to the menopause are being transformed, and wellness companies, fem-tech and beauty brands are stepping up to champion this fundame...
Beauty
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Wellness
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Technology
Markets
Emerging Youth: United Arab Emirates
Amid rapid economic growth and cultural development, young people in the UAE are kick-starting much-needed conservations around gender and me...
Youth
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Health
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Culture
Markets
China Dairy Market
Fuelled by the belief that dairy products are a vital component of any healthy diet, Chinese consumers are adding an increasing selection of milk, ...
Food
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Drink
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Health
Markets
Gaming Garments Market
Esports and gaming culture are infiltrating the world of fashion, with inspiring brand collaborations and innovation in performance wear.
Fashion
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Esports
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Leisure
Markets
Home Cleaning Market
With the rise of glossy domestic influencers and design-led, eco-friendly start-ups, the mindful act of cleaning has never been more relevant.
Cleaning
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Health
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Wellness
Markets
Retraining Sleep Market
With technology affecting our ability to sleep soundly, consumers are turning to new tools to help them relearn and improve old sleeping patterns.
Health
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Beauty
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Wellness
Markets
Luxury CBD Market
CBD is being elevated from an eccentric supplement to a covetable, high-end product through gourmet dining, sophisticated branding and luxury retai...
Luxury
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Retail
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Wellness
Markets
Banking the Unbanked
With about 2bn unbanked people worldwide, there is an opportunity and a need for brands to use advances in technology to create more inclusive fina...
FinTech
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Digital
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Banking
Markets
Craft Coffee Market
The rise in coffee connoisseurship is creating new opportunities in a competitive market, with brands exploring emerging markets, new product categ...
Food And Drink
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Coffee
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Hospitality
Markets
Sustainable Footwear Market
Following in the footsteps of fashion, the shoe industry is embracing sustainability, not only through materials and assembly, but also through far...
Fashion
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Footwear
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Sustainability
Markets
Hair Removal Market
The conversation on hair removal is changing, from the aesthetics of men’s shaving to the way people achieve their hairless look.
Beauty
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Wellness
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Design
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