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Big Ideas
The ideas and innovations that hint at the future of the consumer landscape
Big Ideas
Ready and waiting
Lisbon – Convenience service TimeResQ is helping travellers spend more time on what matters.
Big Ideas
Uber fights back
New York – Uber gets personal in its fight against a proposed cap on driving licences.
Uber
:
Bill De Blasio
:
New York City
Big Ideas
Getting to know you
Chicago – Choice Cuts is a service that helps subscribers discover new music via SMS.
Choice Cuts
:
Text-only
:
Discovery
Big Ideas
Smartphone surge
Africa – Sales of smartphones in Africa have risen sharply in 2015, continue to eat into the total mobile market.
Africa
:
Smartphones
:
International Data Corp
Big Ideas
Numbers game
US – Digital people counter Density aims to solve an old retail problem.
San Francisco
:
Andrew Farah
:
Counter
Big Ideas
Stay ’n’ shop
Chicago – Virgin Hotels’ Gap concierge service means guests won’t ever be caught short of clothes when travelling.
Virgin Hotels
:
GAP
:
Concierge
Big Ideas
Hotting up
Arkansas, US – The battle for e-commerce supremacy is hotting up as retail giants Walmart and Amazon exchange fresh blows in public.
Amazon Prime
:
Wal Mart
:
Brandalism
Big Ideas
Summer 2015 Fancy Food Show
Challenging flavours, turbocharged ingredients and bacon mania stood out as exhibitors from around the world presented streamlined branding and e...
Summer Fancy Food Show
:
Skillet
:
Coolhaus
Big Ideas
Stay with us
San Francisco – Online travel agent Hotel Tonight has launched Aces, a new mobile concierge service.
HotelTonight
:
Aces
:
Mobile Concierge
Big Ideas
Cash concerns
US – The digital wallet is failing to take off with security-wary consumers, according to the latest figures from industry analyst Gallup.
Gallup
:
Digital Wallet
:
Apple Pay
Big Ideas
Fast fibre
Rohnert Park, California – Amy’s Kitchen, one of North America’s most popular frozen food brands, is opening an all-vegetarian drive-through.
Amy’s Kitchen
:
Amy's Drive Thru
:
Flexitarian
Big Ideas
Better beacons
Global – Beacon technology is proving a tough nut to crack, but Facebook may have the answer with Place Tips.
Facebook
:
Place Tips
:
Beacon
Big Ideas
Denim redux
San Francisco – Levi’s is embracing the athleisure movement with its new range of super-stretchy denim jeans.
Levi Strauss & Co
:
Athleisure
:
Denim
Big Ideas
Selfie Security
Global – The selfie could prove to be the future of cashless transactions, according to MasterCard.
MasterCard
:
Facial Recognition
:
Cashless Transactions
Big Ideas
Perfectionist packaging
Cupertino, California – Apple is working with retail partners to revamp its third-party accessories packaging.
Apple
:
Packaging
:
Retail Experience
Big Ideas
Deal or no deal
Paris – Petit h, the research arm of luxury fashion brand Hermès, is inviting customers to take a leap of faith and buy one of its mystery boxes.
Hermés
:
Petit H
:
Mystery Box
Big Ideas
RCA and CSM Show Review
Graduate shows at the Royal College of Art (RCA) and Central Saint Martins (CSM) tackled some weighty issues this year with work that challenged ...
Royal College Of Art
:
Critical Design
:
Whole-system Thinking
Big Ideas
IT on call
Recife, Brazil – Using GPS technology similar to that of popular taxi apps such as Uber, FindUP connects customers to reliable IT experts in Brazil...
FindUP
:
IT Support
:
Sharenomics
Big Ideas
Clever cognac
Paris – Rémy Martin is fighting luxury piracy with the launch of a near-field communication (NFC)-enabled smart cognac bottle.
Rémy Martin
:
Club Connected Bottle
:
Tamper-proof
Big Ideas
Cannes Lions Review Part 2
A future-facing creative communications industry met at the Cannes Lions 2015 International Festival of Creativity to discuss how technology will...
Cannes Lions 2015
:
Smart Technology
:
Wearable Tech
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