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Big Ideas
The ideas and innovations that hint at the future of the consumer landscape
Big Ideas
Playing fields
New York – Tribeca Games has joined forces with Kill Screen to launch the Tribeca Games Festival.
Tribeca Film Festival
:
Intelligent Gaming
:
Video Games
Big Ideas
Make it worth it
Global – L’Oréal Paris is highlighting its philanthrophic credentials with the launch of its Worth It Rewards programme.
L'Oréal
:
Civic Brands
:
Beauty
Big Ideas
American dreaming
New York – Forbes has launched an American Dream Index (ADI) to determine whether President Trump is making America great again.
US
:
The Hollow Middle
:
Civic Brands
Big Ideas
Augmented cognition
US – Elon Musk has launched a new start-up that will work to create digitally connected transhumans.
Artificial Intelligence
:
Awakening Tech
:
The Optimised Self
Big Ideas
Youth Marketing Strategy summit 2017
A future dominated by virtual and mixed realities, the digital rhetoric of Generation D and the importance of brands’ civic responsibility we...
Generation Z
:
Youth Culture
:
Virtual Reality
Big Ideas
Desktop romance
Global – Dating app Tinder has launched its first desktop application in a bid to streamline the service for users.
Tinder
:
Dating
:
Neo-kinship
Big Ideas
Crafting beer’s future
US – There has been a plateau in the growth of craft beer sales, according to the Brewers Association.
Beer
:
Alcohol
:
Heineken
Big Ideas
Remote revenue
San Francisco – Start-up company Zapier has introduced a de-location package to enable remote working.
Zapier
:
Civic Brands
:
Workplace Futures
Big Ideas
Milan Salone 2017: Preview
Visitors are set to descend on Milan for the Salone Internazionale del Mobile from 4 to 9 April for the show’s 56th year. LS:N Global profiles the ...
Furniture
:
Contemporary Design
:
Materials
Big Ideas
IFE 2017
Now in its 20th year, the International Food & Drink Event (IFE) took over ExCeL London for four days in March, with health and wellness, snacking ...
Sugar
:
Convenience Culture
:
Just A Splash
Big Ideas
Educating Utah
Utah – Porn site xHamster is rerouting web traffic to sex education videos in response to recent state legislation.
Civic Brands
:
Education
:
Porn
Big Ideas
Robot retail
UK – A new report suggests that retail is the industry that will lose the most workers to automation.
Automation
:
Workplace Futures
:
Retail
Big Ideas
Fresh thinking
Seattle – Amazon is looking to take on the groceries market with a number of physical stores.
Amazon
:
Supermarket
:
Food & Drink
Big Ideas
Plain-language diagnosis
US – Healthcare platform Zocdoc is using artificial intelligence (AI) to diagnose users’ symptoms faster.
Zocdoc
:
Healthcare
:
Artificial Intelligence
Big Ideas
React and respond
Global – A number of companies are responding to the recent electronics travel ban.
Emirates
:
The Dislocated World
:
Advertising
Big Ideas
Computing diversity
US – Google is looking to diversify its workforce by opening a new campus for Howard University students at its headquarters.
Google
:
Googleplex
:
University
Big Ideas
Cosmoprof Worldwide Bologna 2017: Part 2
From anti-pollution product lines to highly sensitive formulas, brands are relieving rising anxieties about the damage to the skin caused by enviro...
Cosmoprof
:
Beauty
:
Anti-pollution
Big Ideas
Netflix and craft
US – Netflix has launched a do-it-yourself personal trainer app as part of its consumer-facing Make It project.
Netflix
:
Brand Educators
:
DIY
Big Ideas
Support network
UK – Marks & Spencer has launched the Frazzled Cafe as a space to support mental health.
Marks & Spencer
:
Civic Brands
:
Mental Health
Big Ideas
Healthy home cooking
UK – Weight Watchers UK has developed a subscription-based healthy meal kit.
Weight Watchers
:
Convenience Culture
:
Food & Drink
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