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Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.
Markets
Gen Z in Kenya
From Silicon Savannah to the streets of Nairobi, Kenya’s Gen Z are rewriting the rules of power, protest and purpose for governments and brands.
Markets
Sacred Sojourns
Religious tourism is booming as a new generation of travellers seeks spiritual meaning, cultural rituals and connection across sacred destinations worldwide.
Big Ideas
SXSW 2025: Reclamation Versus Resistance
SXSW 2025 marked a radical shift from resistance to reclamation, as industry leaders build agency in a challenging democracy, create decentralised media platforms and focus on a shared humanity.
Markets
Gen Z in Indonesia
With millions of young, tech-savvy and entrepreneurial Indonesians reshaping culture, business and faith, Gen Z is a force no brand can afford to ignore.
Markets
The Sexuwellness Men’s Market
Meet the innovators rebranding men’s sexual wellness as a pillar of male pleasure and wellbeing.
Big Ideas
CES: INRIX service tackles urban parking congestion
CES: INRIX service tackles urban parking congestion
CES
:
Inrix
:
Navigation
Markets
India
India, the second most populous country in the world, is a booming trillion-dollar economy. Its secret weapon is its young workforce. The median ag...
India
:
Euromonitor
:
Vertebrand
Big Ideas
China reaffirms strong demand for luxury handbags
Chinese demand for luxury handbags remains strong despite a reported slowing in the luxury market.
China
:
Geneva
:
Switzerland
Big Ideas
Punchfork takeover gives Pinterest added bite
Punchfork takeover gives Pinterest added bite.
Pinterest
:
Punchfork
:
Pinboards
Big Ideas
Digital natives appreciate forgetful messaging apps
Digital natives appreciate forgetful messaging apps
Facebook
:
Poke
:
SnapChat
Big Ideas
Starbucks continues Asia-Pacific push in Vietnam
Starbucks continues Asia-Pacific push in Vietnam
Vietnam
:
Starbucks
:
Ho Chi Minh City
Big Ideas
Chinese immigrants help Spain's troubled economy
Chinese immigrants help Spain’s troubled economy
China
:
Peak Sports
:
National Statistics Institute
Big Ideas
2013 International CES Preview
International CES in Las Vegas is returning this year with a record amount of exhibit space. Through the noise of thousands of product launches and...
CES
:
Self-Drive
:
Self Quants
Big Ideas
Dress Like a Man: wardrobe tips from Pitti Uomo collaborators
Dress Like a Man: wardrobe tips from Pitti Uomo collaborators
Pitti Uomo
:
The Corner
:
Luxury
Big Ideas
Cheap smartphones set to be widespread by 2017
Cheap smartphones set to be widespread by 2017
Smartphones
:
Cheap Smartphones
:
Informa Telecoms & Media
Big Ideas
Arts centre to revive traditional book techniques
Arts centre to revive traditional book techniques
Craft Production
:
Books
:
London Centre For Book Arts
Big Ideas
UK consumers are forced to rent accommodation
UK consumers are forced to rent accommodation
Generation
:
Middle-class
:
The Guardian
Big Ideas
Russian company develops dual-screen smartphone
Russian company develops dual-screen smartphone
Russia
:
Yota
:
YotaPhone
Big Ideas
ILTM: The Importance of Food and Experience
Experience generally, and food specifically, are increasingly important to the luxury traveller.
Food
:
Skye Gyngell
:
Heckfield Place
Big Ideas
ILTM: The Smart Way to Tech-in
Instead of check-in, in future hoteliers may talk about ‘tech-in’ as they follow the lead of the smart brands that are connecting better with their...
Luxury
:
The Peninsula Hong Kong
:
Smart Technology
Big Ideas
ILTM: The New Luxury Travel & Hospitalityler
The luxury traveller is changing, quickly and dramatically. The old generation may prefer old-style accoutrements. ‘Luxury is a metal key with a ta...
Consumers
:
Luxury
:
India
Big Ideas
Mega-brands and fashion start-up boost Brazilian e-commerce
Mega-brands and fashion start-up boost Brazilian e-commerce
São Paulo
:
Amazon
:
Google
Big Ideas
Diesel helps to restore Venice landmark
Diesel helps to restore Venice landmark
Venice
:
Italy
:
Diesel
Big Ideas
ILTM: Emerging Destinations
There are three principal categories of emerging destination. There are those that have been off-map for a long time and could change rapidly in th...
China
:
Hainan Island
:
Orient Express
Big Ideas
Backlash prompts change in Starbucks tax policy
Backlash prompts change in Starbucks tax policy
Starbucks
:
Tax
:
Boycott
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