The Wide World by Renan Porto, Rio de Janeiro The Wide World by Renan Porto, Rio de Janeiro
The Wide World by Renan Porto, Rio de Janeiro The Wide World by Renan Porto, Rio de Janeiro
The Wide World by Renan Porto, Rio de Janeiro The Wide World by Renan Porto, Rio de Janeiro
The Wide World by Renan Porto, Rio de Janeiro The Wide World by Renan Porto, Rio de Janeiro

Read and reveal

01 : 03 : 2016 The Wide World : Interactive Storytelling : Revelation

Rio de Janeiro – Interactive storybook app The Wide World helps children understand complex emotions through a unique double narrative structure.

  • Deals with complex themes such as mental illness and the power of hope
  • The story will be released in early 2016 on iPad

The Wide World follows Daniel, a young boy who can travel outside of his body when he falls asleep. By tilting the iPad, the reader can switch between two narrative strands that affect the course of the story.

Narrow, accessed by turning the iPad to portrait mode, presents the world as we know it, ruled by logic and scepticism. Turning to landscape mode, or Wide, reveals a parallel world inhabited by creatures that have a profound effect on the main characters’ mental and emotional states, such as the joy-consuming Vulture.

Despite its storybook aesthetic, The Wide World deals with complex and challenging themes such as mental illness. Its metaphorical use of language and symbolism is intended to widen its appeal beyond children, according to creator Renan Porto. ‘The characters in the story literally fight against their inner monsters,’ he explains. ‘And that can be a powerful message to people who suffer from similar problems.’

The Big Picture

Consumers are looking to improve their mental wellbeing and a range of digital apps are emerging to enable moments of discovery and reflection. Read our macrotrend The New Sublimity to find out more.

Discover More Daily Signals
Why Apple is leaning into artisanal charm for 2025 festive push

Daily Signals

Why Apple is leaning into artisanal charm for 2025 festive push

Apple’s 2025 Christmas campaign, A Critter Carol, puts human craftsmanship front and centre.
Technology : Advertising : Design
ISPO 2025: Innovation, inclusion and community drive sport’s next chapter

Daily Signals

ISPO 2025: Innovation, inclusion and community drive sport’s next chapter

At ISPO 2025 in Munich, talks, panels, activations and events spanned the full value chain of sport – from materials and manufacturing to brands an...
Global Events : Sport : Community
Stat: Young Americans drive growth across emerging social media platforms

Daily Signals

Stat: Young Americans drive growth across emerging social media platforms

A new Pew Research Center survey shows that while YouTube and Facebook continue to dominate the US social media landscape, younger u...
YouTube : Social Media : Facebook
Why smartphone-free is becoming a Christmas gift rule for kids

Daily Signals

Why smartphone-free is becoming a Christmas gift rule for kids

UK grassroots organisation Smartphone Free Childhood has launched a nationwide Christmas campaign urging parents to delay giving smartphones to the...
Advertising : Technology : Youth
Adolescence extends to early 30s, new five-stage brain map reveals

Daily Signals

Adolescence extends to early 30s, new five-stage brain map reveals

New research mapping how the brain’s wiring shifts across life suggests adolescence doesn’t end until around age 32.
Generations : Adolescence : Life Stages
Stat: Security concerns push UK shoppers to abandon digital transactions

Daily Signals

Stat: Security concerns push UK shoppers to abandon digital transactions

Security concerns are now the biggest barrier to completing online purchases, with more than 50% of UK shoppers having abandoned a transaction due ...
Retail : Technology : Security
Why Foam photography institute’s new brand identity is motion-focused

Daily Signals

Why Foam photography institute’s new brand identity is motion-focused

The 25-year-old photography institution Foam has unveiled a new visual identity by Wieden+Kennedy Amsterdam, marking the first time it has used a b...
Design : Museum : Branding
How Letterboxd’s Video Store counters subscription fatigue

Daily Signals

How Letterboxd’s Video Store counters subscription fatigue

Letterboxd has unveiled the Letterboxd Video Store, an in-app rental feature launching in early December that pushes the platform beyond film loggi...
Media : Entertainment : Rental Model
Stat: UK retail workers experience uptick in abusive behaviour from the public

Daily Signals

Stat: UK retail workers experience uptick in abusive behaviour from the public

The Retail Trust has unveiled billboards at key London sites as part of its Let’s Respect Retail campaign.
Retail : Workplace : Statistic
Football Manager and Sky Sports turn female gamers into real-life football coaches to close gender gap

Daily Signals

Football Manager and Sky Sports turn female gamers into real-life football coaches to close gender gap

Xbox, Sky Sports and Football Manager have launched Missing Managers, a campaign created with McCann London that turns gaming into a real-world coa...
Sport : Gaming : Technology
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN