Trends

The latest global consumer trends that we’re tracking across sectors, substantiated by expert opinions and the latest industry statistics.

What’s New on LS:N Global?

From shifting definitions of value to TikTok-fuelled commerce and hormone health retreats, our analysts unpack what’s new and next on LS:N Global.

Micro Trends

Deep Sea Wellness

Beauty and wellness brands are tapping into powerful deep sea ingredients with the potential to redefine skincare, hydration and sun protection.

Macro Trends

The Synthocene Era

As AI redefines our understanding of intelligence, we begin to enter The Synthocene Era, an age in which the lines between what is natural and what is artificial are increasingly blurred – driving humanity into a future when technology will redefine what it means to be human.

Micro Trends

Coffee Shop Raves

Boosted by a new generation of sober-conscious consumers seeking real-life connection and fun, coffee shops are taking over the party scene as the new destination for daylight raves.

Micro Trends

Resilience Branding

As the Trump administration rolls back nationwide government DEI initiatives, progressive businesses are choosing to re-affirm their commitment to inclusion by adopting new language rather than retreating from their efforts.

Micro Trends

Printed Blogs

Blogs : Magazines : Print

Design Directions

Uniqlo

As the recession continues to an unforeseen end, one retailer has continued to grow and boast of successful results despite waning consumer demand ...

Recession : Mass Consumption : Slow

Micro Trends

Rough Luxe Spaces

Rough Luxe Hotel : Robin Huge : Dover Street Market

Design Directions

One Alfred Place

With the ongoing recession, growing redundancies, and more experienced and well-educated workers striking out on their own as freelancers, our ever...

Freelance : Business : Nomadic

Macro Trends

Dreamtelligence

There’s a sense of possibility in the air. US president Barack Obama describes it as the audacity of hope, but innovators, planners, academics and ...

Dreaming : Blue Sky : Future

Micro Trends

Philanthropic Retail

Merci : Community : Philanthropic

Micro Trends

Desk-bound

Desk : Office : Design

Design Directions

Bahnhof

Situated 30 metres under the granite rocks of the Vita Berg Park in Stockholm, Sweden’s Albert France-Lanord Architects has created an astonishing ...

Office : Architecture : Stockholm

Design Directions

Total Immersion

The phrase ‘augmented reality’ has been bandied about at gamer conferences and innovation labs for the last decade but its scope, until now, remain...

Tracking : Layering : Phone

Micro Trends

Escape into horror

Films : Horror : Entertainment

Design Directions

Very Good and Proper

The Canteen restaurant mini-chain has established itself as a top London eatery, focusing on affordable and classic British food. It is now branchi...

Furniture : Canteen : Affordable

Macro Trends

Impression Management

As the internet enables brands and individuals to be more visible than ever before, the face we present to the world becomes increasingly important...

Social Networking : Web 2.0 : Profiles

Micro Trends

Immersive Finance

words : Alison Bishop

Banking : Immersive : Money

Micro Trends

Glamavanning

As the recession bites, more and more consumers are turning to dreams of escape and travel. And what better way to do it than in a super modern pod...

Glamping : Caravans : Festivals

Micro Trends

Mono dining

Choice is off the menu as restaurant chains offer just one dish.

Restaurants : Dining : McDonalds

Design Directions

Hand-Me-Down

Ethical clothing brand Howies is about to launch its ‘Hand-Me-Down’ collection, a small range of jackets and bags made to last and to be passed on,...

Howies : Hand-Me-Down : Collection

Micro Trends

Utility workwear

Revival : Workwear : Utility

Macro Trends

Embedded Marketing

As consumers have more opportunity to avoid advertising, brands are reinventing product placement, enriching media content by embedding their brand...

Marketing : Branding : Branded Entertainment

Design Directions

VilaSofa

A 48-hour delivery turnaround is an obvious selling point for a brand, but it’s a curious candidate for design inspiration. A new furniture brand i...

Tjep : Showroom : Barendrecht

Macro Trends

Bleisure

If you talk about the pressures of work, you are probably a Generation Joneser. And if you still believe in the work/life balance, you are one of o...

Business : Leisure : Work

You have 3 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.

BECOME A MEMBER