'Branding'

Organic competition

Big Ideas

Organic competition

US – Premium price organic retailers face fresh competition as budget supermarket chains offer the same quality for less.
Organic : Supermarket : Millennials
Digital dailies

Big Ideas

Digital dailies

Global – Radish provides original curated literary content that is aimed at digitally connected consumers.
Radish : Books : Futuretainment
Touching bass

News

Touching bass

Global – Wieden + Kennedy has created a politically charged interactive music video for Alaskan rock band Portugal The Man.
Wieden + Kennedy : Music : The Dislocated World
Voice of wellness

Big Ideas

Voice of wellness

US – The HealthTap app has introduced voice-recognition technology that responds to users empathetically.
HealthTap : The E-motional Economy : Health
Physical focus

Big Ideas

Physical focus

US – A new study by Retail Dive shows that US consumers are more inclined to shop in physical stores than online.
Retail : Streamlined Shopping : Brick-and-mortar
Fresh-faced beauty

Big Ideas

Fresh-faced beauty

US – Ktchn Apothecary enables consumers to create their own moisturiser using fresh ingredients.
Ktchn Apothecary : Fresh Batch Beauty : Skincare
Genetic material

Big Ideas

Genetic material

London – New research from King’s College London explores how responsible genetics are for our online habits.
Genetics : The Sharded Self : Online
Cracking the market

News

Cracking the market

Seoul – Ritz Crackers has released a new ad that taps into the power of the autonomous sensory meridian response.
ASMR : Advertising : Visual ASMR
District data

Big Ideas

District data

US – Upstream Research has launched a tool to map environmental toxicity and disease rates for locations in the US.
Upstream Research : Environment : Data
Dream runner

News

Dream runner

UK – Chord’s interactive online experiences aim to recreate the endorphin rush of running to promote On’s latest shoe.
On Running : Chord : Thomas Traum
Beer on tap

Big Ideas

Beer on tap

London – Barclaycard has installed its contactless technology in a prototype beer pump to make buying drinks more convenient for consumers.
Pay@Pump : Convenience Culture : Barclaycard
The latest Remedy

Big Ideas

The latest Remedy

US – Remedy is a new medical app that is partly powered by artificial intelligence (AI).
Artifical Intelligence : AI : Healthcare
Not your average Joe

News

Not your average Joe

Paris – AccorHotels has launched a new brand that combines the best of Airbnb with hotel and hostel service.
AccorHotels : Home-from-home Hospitality : Airbnb
Learning to adult

Big Ideas

Learning to adult

US – The Adulting School helps Millennials to learn the skills needed for adult life.
The Learning Economy : The Adulting School : Millennials
A taste of Japan

Big Ideas

A taste of Japan

Japan – Kyoto Distillery is the region’s first artisanal gin distillery.
Kyoto Distillery : Artisanal Gin : Ki No Bi
True stories

Big Ideas

True stories

Global – Google News now highlights articles for fact-checking alongside related news stories.
Google : The Dislocated World : Fact Check
Personal touch

Big Ideas

Personal touch

US – When it comes to shopping in-store, a combination of mobile browsing and personal assistance is a winning combination.
Phygital Retail : Bricks-and-mortar : Mobile Commerce
Sustainable snacking

Big Ideas

Sustainable snacking

Israel – Sustainable packaging developer Tipa has developed a compostable bioplastic that decomposes at the same rate as orange peel.
Tipa : Whole-system Thinking : Packaging
​Trading spaces

Big Ideas

​Trading spaces

Global – Facebook has launched Marketplace, a peer-to-peer trading network.
Facebook : Social Commerce : Marketplace
Sustainab-ale

News

Sustainab-ale

US – The food division of outdoor clothing company Patagonia has crafted its first sustainable beer.
Whole-systems Thinking : Long Root Ale : Patagonia Provisions
Portion control

Big Ideas

Portion control

UK – The government has announced plans to advise restaurants on the size of their portions as part of its campaign against obesity.
Nutrition Wars : Jeremy Hunt : Portion Size
Meet the Disruptors: Vollebak

News

Meet the Disruptors: Vollebak

London – Experimental adventure brand Vollebak is among the top 20 disruptors to feature at our Global Futures Forum.
Global Futures Forum : Vollebak : Disruptors
Linked-India

Big Ideas

Linked-India

India – LinkedIn has announced that it will launch a suite of products and services in the lucrative subcontinent market.
LinkedIn : Mobile Market : India
Spornosexual selfies

Big Ideas

Spornosexual selfies

UK – Research by the University of East Anglia has found that austerity is encouraging young men to use their bodies as brands.
University Of East Anglia : Spornosexual : Instagram
 Olympian self-quant

News

Olympian self-quant

Boston – The Whoop wearable system is bringing its high-level self-quantification capabilities designed for athletes to the wider market.
Whoop : Optimised Self : Wearable Tech
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