'Branding'

Life inside

Daily Signals

Life inside

UK – The Guardian Media Group has launched a visceral virtual reality (VR) article on life inside a solitary confinement prison cell.
The Guardian : 6x9: A Virtual Experience Of Solitary Confinement : Virtual Reality
Dynasty drink

Daily Signals

Dynasty drink

Los Angeles – Bottled water brand H2Rose has launched a range of beverages that feature rosewater, which has been used over the centuries for ...
H2ROse : Rose Water : Flavoured Water
Digital helix

Big Ideas

Digital helix

US – A new $999 genome-mapping service delivers results via a dedicated mobile app.
Veritas : MyGenome : USA
Data-driven beauty

Daily Signals

Data-driven beauty

London – Time Inc UK has launched Powder, a new editorial platform that tailors content based on users’ unique beauty needs.
Big Data Beauty : Powder : Time
Preview: Blockchain Consumerism

Daily Signals

Preview: Blockchain Consumerism

Global – Still in its infancy, the blockchain has the potential to cut out financial institutions and third parties in the selling of goods and ser...
Blockchain : Transparency : Provenance
The New Stand

Design Directions

The New Stand

The New Stand is a fresh take on the subterranean newspaper kiosk, designed to bring 21st-century retail underground.
Kiosk : Underground : New York
Always moving

Daily Signals

Always moving

Global – Hyundai has explored resource circulation and mobility in a captivating short film from production design studio Universal Everything.
Universal Everything : Hyundai : Running Man
Preview: Global Luxury Market Part 2

Daily Signals

Preview: Global Luxury Market Part 2

The sector is negotiating a progressive notion of luxury that is beyond borders and accessible to almost all.
Take me home

Daily Signals

Take me home

London – The team behind the best-selling children’s book Lost My Name is taking personalisation to new heights with its second publication.
The Incredible Intergalactic Journey Home : Lost My Name : Personalisation
Wear the internet

Big Ideas

Wear the internet

New York – Tumblr hosted a pop-up store at this year’s New York Fashion Week to debut its first clothing line
Netstalgia : Tumblr : New York Fashion Week 2015
Cool and response

Daily Signals

Cool and response

New York – Brooklyn-based label Chromat has launched a new active clothing collection that responds to the wearer’s physiology.
Chromat : Activewear : Biomimicry
Scrubs up well

Daily Signals

Scrubs up well

UK – The Soap Co is a luxury soap, hand wash and lotion brand creating jobs for disabled and disadvantaged people.
The Soap Co. : Clarity : Social Enterprise
Flipping great

Daily Signals

Flipping great

Global – Paul Smith has given Olympic medallist Max Whitlock its latest suit to take for a spin.
Paul Smith : Max Whitlock : A Suit To Travel In
Single-minded

Daily Signals

Single-minded

Tokyo – Morioka Shoten is a book store that has made the bold decision to stock only one book at a time.
Morioka Shoten : Bookstore : Ginza
Preview: Alco-health

Daily Signals

Preview: Alco-health

Global – Consumers seeking to balance their healthy lifestyles with a dose of hedonism are looking to alcoholic drinks with nutritional benefits.
Alco-health : Alcohol : Neo-Detox
Consumer Futures Webinar

Viewpoints

Consumer Futures Webinar

In the latest instalment of our webinar series LS:N Global editor-in-chief Martin Raymond and insight editor Peter Firth examine the rapidly changi...
Consumer Futures : Tribes : Webinar
Glossier

Design Directions

Glossier

Glossier is a cosmetics line designed for the networked Millennial who is bored by perfection and wants a product line that complements her, rathe...
Glossier : Emily Weiss : Cosmetics
Catastrophe cocktails

Daily Signals

Catastrophe cocktails

London – Barmen collective Drink Factory has imagined the perfect cocktails for a post-apocalyptic world.
Drink Factory : Silent Neon Flowers : Cocktails
Feeling fragrance

Daily Signals

Feeling fragrance

London – LS:N Global sat down with Illuminum fragrances creative director Asakala Geraghty to talk about the changing role of olfaction in beauty.
Illuminum : Asakala Geraghty : Olfaction
DIY beauty

Big Ideas

DIY beauty

New York – Beauty brand Loli offers a subscription service for the BIY, or blend-it-yourself, consumer.
New York : Loli : BIY
Retail testing ground

Big Ideas

Retail testing ground

London – Online retailer Farfetch has acquired its first physical store, which it intends to use as a testing ground for future omni-channel t...
Farfetch : Omni-channel : Technology
Space programme

Daily Signals

Space programme

London – A new collective, Listeners Project, creates short films using the backdrop of some of London’s soon-to-be demolished or renovated private...
Listeners Project : Ben Lambert : Film
Natural electricity

Big Ideas

Natural electricity

US – Premium electric motor company Tesla has launched a new battery that converts natural sources of energy into electricity.
Tesla : Elon Musk : Fossil Fuel
Work and Life, Balanced

Daily Signals

Work and Life, Balanced

London – Luxury department store Selfridges has launched Work It!, a multichannel campaign to help consumers achieve work-life balance.
Work-life Balance : Selfridges : Work It!
Pollinator’s plight

Big Ideas

Pollinator’s plight

Austin – A world without bees is a lot less tasty. A new campaign from Whole Foods Market is showing why we depend on our winged, six-leg...
Whole Foods Market : Share The Buzz : Pollinators
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