'Branding'

Supernatural adds group-based workouts to VR fitness app

News

Supernatural adds group-based workouts to VR fitness app

VR fitness platform Supernatural has introduced a new feature called Supernatural Together, where users participate in real-time group workouts.
VR Fitness App : Society : Technology
Stat: Shoulder season travel is booming

News

Stat: Shoulder season travel is booming

As many as 44% of UK adults have opted for a break during the shoulder season, with 23% taking annual leave at this time, a report by yacht charter...
Travel : Hospitality : Mobility
Paolo Carzana transforms Hackney garden into a fashion sanctuary

News

Paolo Carzana transforms Hackney garden into a fashion sanctuary

Paolo Carzana’s spring/summer 2025 collection, How to Attract Mosquitoes, stood out from the usual spectacle of London Fashion Week by offering a d...
Fashion : Luxury : Design
Stat: TikTok is increasingly shaping Gen Z’s political views

News

Stat: TikTok is increasingly shaping Gen Z’s political views

US research shows that nearly half (48%) of TikTok users aged 18–29 use the platform to keep informed about politics, while 52% use it to keep up w...
Youth : Pop-culture & Media : Society
Google partners with Netflix to create shoppable Emily in Paris experience

News

Google partners with Netflix to create shoppable Emily in Paris experience

Google has become the title sponsor of Netflix’s popular series Emily In Paris, marking a significant step into the world of shoppable content for ...
Pop Culture : Media : Technology
Rolling Stone Africa launched with Afrobeat legend on the cover

News

Rolling Stone Africa launched with Afrobeat legend on the cover

Rolling Stone magazine has launched Rolling Stone Africa, marking a significant expansion of the publication’s legacy of celebrating ground-breakin...
Media : Pop Culture : Africa
Cracking the Algorithm Code

Viewpoints

Cracking the Algorithm Code

As the seemingly omnipresent power of global tech giants reaches new levels, a revaluation of individual liberty and agency is under way.   
Algorithms : Big Data : Technology
Innovation Debrief 2024–2025 On-demand Webinar

Webinars

Innovation Debrief 2024–2025 On-demand Webinar

Watch the top 50 innovations shaping tomorrow in our Innovation Debrief 2024–2025.
Webinar : The Future Laboratory : Foresight
Asahi targets 50% sales share for no- and low-alcohol drinks

News

Asahi targets 50% sales share for no- and low-alcohol drinks

Asahi, the Japanese brewer known for brands including Asahi Super Dry, Peroni Nastro Azzurro and Pilsner Urquell, is planning for a continued decli...
Asahi : Beer : Alcohol
Club21’s new concept store is inspired by industrial design

News

Club21’s new concept store is inspired by industrial design

Located in Bangkok’s EmSphere commercial centre, clothing retailer Club21’s new concept store is challenging traditional retail norms with its indu...
Design : Retail : Spaces
 Gen X Now and Next: From Ambiguity to Advocacy

Macro Trends

Gen X Now and Next: From Ambiguity to Advocacy

Having long lived in the shadow of Baby Boomers and Millennials, Gen X are racing against time to make their influence felt, while juggling their c...
Generations : Gen X : Demographics
Foræva  is bringing coding to catwalks

News

Foræva is bringing coding to catwalks

Foræva, a design lab founded by fashion designer Lana Dumitru and architect Vlad Tenu, has released a collection that redefines ancient traditions ...
Fashion : Technology : Design
Join us for our free New Codes of Luxury in Saudi Arabia webinar

News

Join us for our free New Codes of Luxury in Saudi Arabia webinar

Join us on 20 February for a comprehensive exploration of Saudi Arabia’s dynamic luxury market.
Design : Luxury : Retail
The Big Idea: How Travel Retail is Evolving

News

The Big Idea: How Travel Retail is Evolving

At the TFWA Asia Pacific Exhibition and Conference 2023, Chinese shoppers were still the predominant target customers for the travel retail marketp...
Retail : Travel & Hospitality : Beauty
Vape brand Ripple branches out into incense aromatherapy

News

Vape brand Ripple branches out into incense aromatherapy

Ripple, best known for its botanical and better-for-you vapes, is expanding with the launch of sleek, drop-shaped incense cones.
Scent : Wellness : Youth
Stat: Cigarette-style warning labels could reduce meat consumption

News

Stat: Cigarette-style warning labels could reduce meat consumption

Since 2008, messages such as ‘smoking kills’ and graphic images have been legally required on all tobacco products in the UK. Could similar labelli...
Food : Drink : Meat
Greenwash soap promises to wash away climate guilt

News

Greenwash soap promises to wash away climate guilt

Climate cynicism is on the rise. The latest brand activation to join the movement is aptly called Greenwash, a soap designed to cleanse body and co...
Sustainability : Health : Advertising
Is Apple’s new sustainability video ad genius or greenwashing?

News

Is Apple’s new sustainability video ad genius or greenwashing?

In a new campaign video, Apple’s environmental team, including CEO Tim Cook, sit down in a meeting with Mother Nature to provide a status report on...
Sustainability : Society : Technology
Meet the first bigger-than-life hologram zoo

News

Meet the first bigger-than-life hologram zoo

Using cutting-edge AR and 3D technologies, Axiom Holographics has revamped one of the most popular family attractions – the humble zoo.
Media : Technology : Sustainability
Stat: Vaccines predicted to revolutionise cancer care within five years

News

Stat: Vaccines predicted to revolutionise cancer care within five years

Scientists from the National Cancer Institute in the US are on the brink of a groundbreaking advance in cancer treatment with the development of va...
Health : Technology : Stat
Stat: Rising number of US consumers turn to non-alcoholic drinks

News

Stat: Rising number of US consumers turn to non-alcoholic drinks

New research released in June 2023 by Mintel reveals that American consumers are increasingly interested in reducing their alcohol consumption.
Food & Drink : Non-alcoholic : Stat
Stat: Youth unemployment reaches highest rate in China’s history

News

Stat: Youth unemployment reaches highest rate in China’s history

New figures released by China’s National Bureau of Statistics show that the country’s unemployment rate for youth aged 16–24 hit a record high of 2...
China : Youth : Unemployment
A flat soda created for long-distance runners

News

A flat soda created for long-distance runners

Satisfy and Trailrunner have introduced a new addition to the energy drinks category – non-carbonated, cola-flavoured soda.
Exercises : Workout : Outdoor
Stat: Overcrowding and extreme weather hit Europeans’ holiday choices

News

Stat: Overcrowding and extreme weather hit Europeans’ holiday choices

New data from the European Travel Commission shows that European travellers have new priorities when it comes to planning their holiday: avoiding o...
Travel & Hospitality : Society : Health & Wellness
Wedding platform Joy introduces AI tool to write wedding vows

News

Wedding platform Joy introduces AI tool to write wedding vows

Wedding planning platform Joy has launched an OpenAI-powered tool that helps the soon-to-be-betrothed write their wedding vows.
Technology : Society : Media & Entertainment
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