LS:N Global

Design Directions

Act of Love

Condom manufacturer Sagami Original’s visual dictionary of courtship rituals is the first of its kind.

Daily Signals

Out of the box

US – American sportswear brand Under Armour paradoxically encourages users to get away from technology in its advert for its latest product, the UA...

Under Armour : Wearable Tech : New Sports Heros

Daily Signals

Hunter headlines

London – In celebration of Hunter’s connection with music festivals, photographer and film-maker Elaine Constantine and digital artist Will Sweeney...

Hunter : Spring/summer 2016 : Headline Performance

Daily Signals

Arms race

Cupertino, California – Apple’s latest innovation is a 29-armed robot that deconstructs iPhones piece by piece.

Apple : Liam : Recycling

Daily Signals

Cute overload

Global – OKgrl is a new interactive platform for teenage girls that breaks all of the traditional rules of publishing.

OKgrl : Fashion : Netstalgia

Big Ideas

CES 2016: Stick-on beauty

Global – L’Oréal will increase its stake in wearables in 2016 after unveiling UV-sensitive transfer tattoo My UV Patch.

L'Oreal : My UV Patch : Skincare

Daily Signals

Christmas crackers

UK – As Christmas adverts were launched this week, LS:N Global has been busy sorting the best from the rest.

Christmas Adverts : Tesco : Harvey Nichols

Big Ideas

Sparks can fly

UK – Supermarket chain Marks & Spencer today launched its new loyalty scheme, Sparks, which rewards its most frequent customers with exclusive cont...

M&S : Sparks : Members Club

Big Ideas

Emotional response

Global – Facebook Reactions spells a new era for the like button and could prove a powerful new tool for retailers.

Facebook Reactions : Empathy : Analytics

Daily Signals

Unfollow your heroes

Global – Adidas is calling on fans to take the future of football into their own hands – or should that be their feet? – with its latest campaign.

Adidas : Create What's Next : Sport15

Big Ideas

All natural

US – Sales of natural soft drinks and craft carbonated drinks are expected to benefit after artificial sweeteners fall foul of health-conscious con...

Craft Cola : Carbonated Soft Drinks : Mintel

Design Directions

Everlane Transparent City

E-tailer Everlane has forged a niche as one of the world’s most honest retailers. Every stitch, scrap and design in its collection can be traced ...

Everlane : Transparent City : Hyper-local Retail

Daily Signals

Preview: Milking It

Amsterdam – Milk is going premium in our latest microtrend, Milking It.

Milk : Optimisers : Fitness Supplement

Daily Signals

Bold beauty

London – LS:N Global caught up with Get the Gloss founder and editor-in-chief Susannah Taylor to talk about building a health and beauty website in...

Get The Gloss : Susannah Taylor : Blogosphere

Daily Signals

Flights of fancy

Moscow – Imagine you had an open ticket to travel anywhere in the world. Where would you go? A new campaign from Russian airline S7 brings that wis...

Wieden+Kennedy Amsterdam : S7 : Russian Airline

Daily Signals

Cave of wonders

Milan – Visitors to this year’s Salone Internazionale del Mobile can experience the COS cave, an immersive space where art and architecture collid...

COS : Snarkitecture : Salone Del Mobile 2015

Viewpoints

Robin Raskin: Wearables and a connected future

Living in Digital Times founder Robin Raskin outlines the innovations connecting homes and healthcare.

CES2015 : Robin Raskin : Living In Digital Times

Big Ideas

Burberry will live-stream the catwalk using messaging app LINE

Burberry Prorsum will live-stream its autumn/winter 2015 fashion show via messaging app LINE.

Burberry Prorsum : LINE : Transmedia Futures

Daily Signals

Inner self: Reebok aims to understand what makes us human

San Francisco – The latest campaign from Reebok is asking consumers to question what it means to be human.

Reebok : Be More Human : Optimised Self

Viewpoints

Ruby Warrington: The Now Age

Forget the New Age, we are living in the Now Age, according to Ruby Warrington, former features editor at The Sunday Times Style magazine and found...

The Now Age : Ruby Warrington : Metaphysical Retail

Daily Signals

Breathe more easily: Wearable device informs users about air quality

Vancouver – Canadian start-up TZOA has developed a wearable device giving users information about their surroundings.

Air Quality : Wearable Technology : Vancouver

Big Ideas

Times Square takes outdoor advertising to new heights

New York – The largest LED advertising display in the world has been installed in Times Square with a film co-created by digital agency Universal...

Times Square : SapientNitro : Advertising Futures

Big Ideas

New low-cost smartphone aimed at young people in emerging markets

Former Apple CEO John Sculley has launched a low-cost smartphone aimed at young people in emerging markets.

Obi Mobiles : John Sculley : New Emerging Affluents

Big Ideas

Harrods to open salon for rare and luxury fragrances

British department store retailer Harrods is to open an exclusive perfumery this autumn.

Harrods : Salon De Parfums : Tom Ford

Daily Signals

Origami style: Japanese heritage inspires whisky box

Paris – Launched in 1934, Nikka Whisky is not new. But its international distributor La Maison du Whisky wanted to differentiate the Japanese whisk...

Whisky : Japan : Tokyo

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