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'Branding'
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Symbiotic space: Agnès b goes big in Hong Kong
Hong Kong – Agnès b, the French fashion brand, has opened a lifestyle flagship store in Hong Kong at K11 Art Mall, the art shopping mall in Tsum Ts...
China
:
Travel Concept Store
:
Florist
News
Thix takes the taboo out of hair loss
Thix is a new haircare brand that hopes to shake up the haircare market with its optimistic approach to hair loss.
Health & Wellness
:
Design
:
Beauty
News
NRF 2025 Retail’s Big Show daily recap: The business of authenticity
Day two of NRF 2025 Retail’s Big Show began with a keynote entitled The Business of Authenticity from Tracee Ellis Ross, actor and founder of ...
Retail
:
Advertising & Branding
:
Beauty
News
Cool idea: Fashion brands in ice cream scoop
Cool idea: Fashion brands in ice cream scoop
Johnny Cupcakes
:
Junk Food Clothing
:
Fashion
News
Jems sheds light on the escalating STI issue among seniors
Canadian condom brand Jems has launched a campaign targeting an unusual audience when it comes to safe sex advocacy – seniors.
Health & Wellness
:
Society
:
Advertising & Branding
News
The Hermitage Hotel’s new identity honours women’s history
The iconic Hermitage Hotel unveiled a new face that is refreshed and playful while echoing the Nashville-based hotel’s rich history.
Travel & Hospitality
:
Luxury
:
Advertising & Branding
Micro Trends
Activist OOH Advertising
As the climate crisis becomes an increasing concern, brands are turning their physical billboards into instruments of activism.
Drink
:
Advertising & Branding
:
Sustainability
News
Playful pain relief inspired by psychedelic rock
Hemp wellness brand Dr Milo is responding to the gap in the market for visually appealing pain relief products.
Health And Wellness
:
Design
:
Advertising & Branding
News
A campaign challenging cannabis law hypocrisy
Monogram, a cannabis brand by US rapper Jay-Z, is challenging the American legal system on the use of cannabis.
Advertising & Branding
:
Health And Wellness
:
Society
News
The Ordinary’s new platform shatters skincare myths
The Ordinary is dispelling skincare myths with its new platform, TheTruthShouldBeOrdinary.com.
Advertising & Branding
:
Beauty
:
Health & Wellness
Big Ideas
Four Takeaways from Cannes Lions 2022
After a two-year hiatus, Cannes Lions International Festival of Creativity returned in 2022. Here we round up the key talks, moments and take-outs.
Design
:
Advertising & Branding
:
Cannes Lions
News
Waitrose’s latest ads cut through the noise
Waitrose & Partners is focusing on individual ingredients and taste sensations in its new slow tv-style advertising campaign.
Food
:
Drink
:
Advertising
News
Fleur Marché educates women about CBD
The online retail experience is built to introduce newcomers to the wellness benefits of CBD products.
Health
:
Wellness
:
Cannabis
Viewpoints
Should data define brand storytelling?
From charity campaigns to the creation of tv shows, Mike Buonaiuto, executive director of Shape History, considers the impact of algorithms on crea...
Branding
:
Advertising
:
Technology
News
New Roca showroom features LED storefront
Beijing – The space uses technology to attract potential visitors and adapt to the shifting context of its surroundings.
Digital
:
Branding
:
Retail
News
McCoy’s ad uses subtitles to maximise online impact
UK – The advert plays on the fact that only 15% of people watch adverts on social media with the sound off.
Advertising
:
Marketing
:
Digital
News
Rooster celebration
China – Jimi Jimi is a new lifestyle collection designed as a celebration of the Year of the Rooster.
Jimi Jimi
:
Sinofuturism
:
Made In China
News
A personal approach
Global – Audi has released a new video campaign focused on individuality.
Audi
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The E-motional Economy
:
Advertising
News
Animated Tate
London – Illustrator and 3D animator Jack Sachs has created an animated film tour of Tate Britain.
Tate Britain
:
Jack Sachs
:
SHHH!
News
Travel news: Airbnb aims to inspire its community with new magazine
San Francisco – Airbnb has announced the launch of Pineapple, a new quarterly travel magazine.
AirBnB
:
Pineapple Magazine
:
The New Value-Seekers
News
Clean and simple: A grooming range for Re-con Man
Barto, Pennsylvania – Crux Supply Co knows that men don’t want to spend a long time searching for grooming products. They want understated simplici...
Branding
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Masculine
:
No-Bollocks Boutique
News
Flour power: New bakery look is a piece of cake
San Pedro, Mexico – Design studio Anagrama has created a brand identity for pastry boutique Catalina Fernández, which gives the store and the packa...
Branding
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Flooring
:
Anagrama
News
Road ahead: BMW asks where mobility is going
Road ahead: BMW asks where mobility is going
Transparent
:
Branding
:
Documentry
News
Shake your rump: Butcher gets a new look
Shake your rump: Butcher gets a new look
Branding
:
Rebuilt Heritage
:
Market
Viewpoints
Rowan Gibson : Innovation is a tool that can be taught systematically
Author and innovator Rowan Gibson talks about innovation as a tool that can be taught.
Branding
:
Marketing
:
Rowan Gibson
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