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Micro Trends
Audio to Watch
Moving music to new frontiers, platforms including Spotify, TikTok, Twitch and YouTube have educated consumers into developing a unique sensitivity...
Music
:
TikTok
:
Social Media Platform
Micro Trends
The New News
As consumers seek an alternative to the 24-hour news cycle, media outlets are racing to re-invent themselves for the next generation.
Society
:
Media & Entertainment
:
Design
Markets
Polar Travel Market
A rise in accessibility to the Arctic and Antarctica is offering consumers new ways to experience the polar regions, with innovative hospitality br...
Travel
:
Hospitality
:
Luxury
Design Directions
The Proposal
It is one thing to stand in a gallery gazing at a painting or art installation, but what if you could fall asleep in the same space? Would it resul...
Experiential
:
Stayover
:
The Proposal
Micro Trends
Future Forecast 2024: Health & Wellness
The sector will benefit from accelerating innovations in sleep enhancement, nutrition and wellbeing in the hope of achieving longer and healthier l...
Health
:
Wellness
:
Future Forecast
Big Ideas
Five Brands Elevating the Outdoor Leisure Market
As outdoor activities become more than just an occasional pastime, brands are reviving apparel and equipment with energetic palettes that better su...
Travel
:
Leisure
:
Fashion
Markets
Global Beauty Market: Part 2
The beauty and personal care industry has expanded to encompass an array of lucrative, previously overlooked opportunities in the male grooming, ...
Wellness
:
Male Grooming
:
Inclusive Beauty
Macro Trends
The Polarity Paradox
Moderation is no longer the modus operandi. In our busy, networked and choice-rich lives, people are finding a new model for self-restraint by fl...
Extreme Lifestyles
:
5:2 Living
:
Pop Culture
Futures 100
Futures 100 Innovators: May
The fifth instalment of our Futures 100 Innovators spotlights people ungendering beauty, addressing ADHD through design and diversifying Web3 spaces.
Futures 100 Innovators
:
F100
:
Health & Wellness
Viewpoints
The future is impossible to predict in China – here’s why
She may not know what the future holds for China, but venture capitalist Edith Yeung explains what the government crackdowns mean for a country in ...
Media
:
Technology
:
China
Communities
The Identity Sharders
In the age of social media, the injunction to just be yourself has taken on a new meaning. People are adopting multiple identities and reaching ne...
Social Media
:
Facebook
:
Instagram
Big Ideas
The Download: Paris Fashion Week Spring/Summer 2025
Cutting through the chaos and overwhelming nature of fashion month, we distil the key insights from Paris Fashion Week.
Paris Fashion Week
:
SS 2025 Trends
:
Coperni
News
Tinder goes to Bollywood, while Holland & Barrett stocks up on cannabidiol
Wood that is stronger than steel, CBD’s new high, influencer marketing is less influential and other stories.
Wellness
:
Digital
:
Youth
News
River Island introduces gender-neutral slip dresses and other top stories
In today’s daily digest: Gender-neutral nightwear, General Electric’s Meet Molly campaign, Coca-Cola uses FIFA player as an ambassador and other st...
Fashion
:
Advertising
:
Food & Drink
Markets
Perimenopause Wellness Market
New approaches to the perimenopause are being defined by self-directed and personalised lifestyle choices, with holistic health solutions encompass...
Health & Wellness
:
Society
:
Sports & Leisure
Micro Trends
Ephemeral Hotels
With experience-collecting guests concerned about their travel footprint, hoteliers are now helping to alleviate their worries by creating transien...
Hospitality
:
Travel
:
Luxury
Micro Trends
eSports Nutrition
As competitive gaming broadens its appeal, both amateur and professional gamers are looking to the health and wellness industry to give them an edge.
Wellness
:
ESports
:
Food
Big Ideas
Seek autumn/winter 2015 Review
This season the Berlin trade show landscape changed with the cancellation of stalwart event Bread & Butter. In an era in which niche, targeted sh...
Audi
:
PB 0110
:
Enso
Macro Trends
Body Temples
Bodies are back. You can’t buy the new status symbol at a store, you’ll have to sweat for it. Today’s model of fitness is no longer an unattainable...
MGM Grand Hotel
:
CrossFit
:
Zumba
Macro Trends
Homestead 3.0
Family sizes are changing, and our homes are adapting to accommodate new social and environmental behaviours.UK households are becoming more integr...
Home
:
Family
:
Connected Home
Big Ideas
Global Wellness Summit 2024: Progressive and Preservative Wellness
This year’s Global Wellness Summit highlighted how wellness is becoming polarised, with the drive for self-optimisation colliding with a powerful s...
Health
:
Wellness
:
Society
Markets
Asian Beauty Market
Asia was a key focus at Cosmoprof 2014, with Korea taking centre stage. Korea is renowned as a major beauty market and also for its influence as ...
Korea
:
Japan
:
China
Macro Trends
Ubiquitous Gaming Culture
Buying shoes? There’s a game for that. Visiting a gallery? There’s a game for that. Want to lose weight, stop smoking, learn to speak a foreign lan...
Gaming
:
UGC
:
Gamification
Markets
Weight Loss Market Futures
As semaglutide injections and pills become the new normal, the weight loss market is entering a new era in which appetite suppressant treatments, d...
Weight Loss
:
Ozempic
:
Wearable Tech
Macro Trends
The Focus Filter
A race for attention is raging across media, advertising and culture in our era of non-stop digital distraction.
Attention Economy
:
Workplace
:
Advertising
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