'Branding'

Copenhagen Metro celebrates the serendipity of travel

Daily Signals

Copenhagen Metro celebrates the serendipity of travel

Humorous ads celebrate the city’s new Metro line, which will connect 85% of its population.
Advertising : Mobility : Transport
Paris inters its first eco-friendly cemetery

Daily Signals

Paris inters its first eco-friendly cemetery

The Ivry-sur-Seine green burial area will use wooden grave markers in the place of tombstones.
Society : Sustainability : Death
This fashion label has carbon-negative ambitions

Daily Signals

This fashion label has carbon-negative ambitions

Working across New Zealand, Spain, Italy and the UK, Sheep Inc. is a new premium fashion brand striving to be carbon-negative.
Fashion : Sustainability : Carbon-negative
Diesel turns recycling bins into storefronts

Daily Signals

Diesel turns recycling bins into storefronts

The fashion brand has teamed up with Coca-Cola for a capsule collection that can only be purchased using a recycling bin.
Fashion : Sustainability : Drink
Thought-starter: What’s next for suncare?

Daily Signals

Thought-starter: What’s next for suncare?

Growing interest in skincare and skin health is driving innovation in the suncare market, as consumers begin to look for holistically protective so...
Beauty : Suncare
A free text service for kitchen advice

Daily Signals

A free text service for kitchen advice

Kitchenware start-up Great Jones has launched Potline to help customers become confident cooks.
Food : Retail : Accessible Premium
L’Oréal launches AI-driven screening for acne

Daily Signals

L’Oréal launches AI-driven screening for acne

The global cosmetics company has joined forces with Alibaba Group to create a mobile application designed to diagnose acne.
Beauty : Technology : Acne
Fenty is a disruptive new luxury house

Daily Signals

Fenty is a disruptive new luxury house

LVMH is working with Rihanna to launch a luxury fashion house from scratch.
Luxury : Retail : Fashion
This snack bar makes CBD convenient

Daily Signals

This snack bar makes CBD convenient

Nooro has launched with a snack bar containing 25mg of CBD as a convenient way to consume the cannabis-derived compound on the go.
Food : CBD : Health
Everlane launches a low-impact sneaker

Daily Signals

Everlane launches a low-impact sneaker

Tread by Everlane is a collection of unisex sneakers made from recycled plastic, leather and rubber.
Fashion : Sustainability : Design
Daniel Freitag on confessing sustainable design sins

Viewpoints

Daniel Freitag on confessing sustainable design sins

The fashion label co-founder talks about how their presentation at Milan Salone was designed to kickstart a debate about the industry's sustainable...
Fashion : Sustainability : Milan Salone
The Tribe: The Uncoupled

Daily Signals

The Tribe: The Uncoupled

Coinciding with our new macrotrend Uncoupled Living, our latest Tribe gets to know the people choosing to embrace singledom, polyamory and platonic...
Tribes : Identity : Uncoupled
The Conservatory is a transaction-free retail space

Daily Signals

The Conservatory is a transaction-free retail space

Opening at Hudson Yards, the store will allow customers to try items on but not make any purchases.
Retail : Digital : Luxury
Thought-starter: What’s next for craft coffee?

Daily Signals

Thought-starter: What’s next for craft coffee?

The rise in coffee connoisseurship is creating new opportunities in a competitive market, says foresight writer Alex Hawkins, with brands exploring...
Drinks : Coffee : Hospitality
Gallinée launches skincare-inspired haircare

Daily Signals

Gallinée launches skincare-inspired haircare

The beauty brand’s new range is designed to gently care for hair while balancing the scalp’s microbiome.
Beauty : Hair Care : Wellness
Thought-starter: Are avatars the employees of the future?

Daily Signals

Thought-starter: Are avatars the employees of the future?

A combination of artificial intelligence and hyper-realistic avatar design is enabling people to clone themselves in order to maximise their output.
Workplace : Technology : Digital
Thought-starter: Does retail's future lie in programming over product?

Daily Signals

Thought-starter: Does retail's future lie in programming over product?

Inspired by members’ clubs, hobbies and national holidays, a new template is emerging for a successful shopping experience, writes FRCH'...
Retail : Fashion : Customer Experience
Over-35s are Snapchat’s next target audience

Daily Signals

Over-35s are Snapchat’s next target audience

The photo-sharing app has proved popular with teenagers, but now the brand is turning its focus to Generation X.
Technology : SnapChat : Generation X
LDF 2018: Can data be used for better urban design?

Daily Signals

LDF 2018: Can data be used for better urban design?

In light of GDPR and the Cambridge Analytica scandal, Roca London Gallery has launched a new exhibition that focuses on how data can positively sha...
Design : London Design Festival 2018 : Smart Cities
Thought-starter: Are young people still reading books?

Daily Signals

Thought-starter: Are young people still reading books?

Despite the time they spend online young people still want traditional book formats. Foresight writer Rhiannon McGregor navigates the brands and in...
Youth : Reading : YouTube
ASOS launches clothing for wheelchair users

Daily Signals

ASOS launches clothing for wheelchair users

UK – As it continues to promote physical inclusivity, fashion e-tailer ASOS has collaborated with UK Paralympic athlete Chloe Ball-Hopkins to creat...
Fashion : Retail : Inclusivity
Thought-starter: How are travel brands catering for children?

Daily Signals

Thought-starter: How are travel brands catering for children?

With their children’s happiness a priority, parents are no longer the sole decision-makers when it comes to family holiday destinations. In respons...
Travel : Hospitality : Experience
The Make-up Movement

Micro Trends

The Make-up Movement

In response to online make-up shaming, beauty brands are challenging industry misconceptions and redefining what it means to wear make-up.
Beauty : Youth : Makeup
Komorebi creates natural light impression

Daily Signals

Komorebi creates natural light impression

UK – The robotic projector replicates the light and shadows created by sunlight shining through a window.
Technology : Product Design : Hospitality
Gillette launches assisted shaving razor

Daily Signals

Gillette launches assisted shaving razor

US – As America’s population ages, Gillette is demonstrating its benevolent side with the launch of its new TREO razor for care-givers.
Beauty : Wellness : Design
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