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Big Ideas
In-app advertising
Global – Facebook's new ad format on its app is changing the way brands connect with social media users via mobile.
Facebook
:
Advertising
:
Native
Daily Signals
Luxury waste
London – Coca-Cola and musician will.i.am have opened the EKOCYCLE sustainable fashion and design concession at luxury department store H...
Ekocycle At Harrods
:
Will.i.am
:
Whole-system Thinking
Viewpoints
Dr David Lewis : The science of shopping
Neuropsychologist and chairman of Mindlab International Dr David Lewis talks shopping science.
Experience
:
The Brain Sell
:
Psychology
Viewpoints
Gina Ritchie : Sell what works
Liberty head of buying and merchandising for jewellery, accessories, beauty talks about selling what works.
Liberty
:
Curation
:
Gina Ritchie
Big Ideas
New year sees surge in Chinese luxury sales abroad
New year sees surge in Chinese luxury sales abroad
Chinese New Year
:
Window Display
:
Bulgari
Big Ideas
Free People turns consumers into models
Free People turns consumers into models
Free People
:
User Curated Retail
:
Video
Big Ideas
Swarovski starts sparkling romance with China
Swarovski starts sparkling romance with China
China
:
Micro-Films
:
Digital Luxury Group
Big Ideas
Tesco tries department store retailing in central Europe
Tesco tries department store retailing in central Europe
Tesco
:
Fitch
:
My Liberec
Viewpoints
Douglas Rushkoff : Brand mythology is dead. Today it’s about the non-fiction of social currency, local economy and grassroots value creation
Words: Miriam Rayman
Douglas Rushkoff
:
NYU
:
New York University
Big Ideas
Brand Personality Register 2008/2009
Brand Personality Register 2008/2009
Value
:
Recession
:
Price
Markets
Teens: India
Of India’s 1.2bn people, half are under the age of 20, and 163m are teens, according to online newspaper Business Today. By 2015, the proportion of...
India
:
Business Today
:
Puma
Daily Signals
From tv stars to brand models and exploring micro-living
Missguided showcases its clothing on Love Island contestants, Ikea’s forthcoming collection caters for small-space living, Vivarail revolutionises ...
Fashion
:
Retail
:
Travel
Daily Signals
Soho House taps into Formula 1 with the launch of House 44
Soho House is entering the world of Formula 1 through a strategic partnership with Lewis Hamilton and the F1 Paddock Club.
House44
:
F1
:
Gamechangers
Daily Signals
Olivier Rousteing re-imagines whisky with Johnnie Walker
Johnnie Walker has unveiled its first collaboration under its new luxury platform Johnnie Walker Vault, partnering with French couture de...
Fashion
:
Luxury
:
Drink
Daily Signals
Manchester City and Puma put AI-designed kits in fans’ hands
Manchester City FC and Puma are giving fans a say in the club’s official 2026/2027 Third Kit, launching a global vote on 10 AI-generated designs.
Sport
:
Technology
:
AI
Daily Signals
Foresight Friday: Alice Crossley, senior foresight analyst
Every Friday, we wrap up the topics, issues, ideas and viral moments everyone’s been discussing. This week, senior foresight analyst Alice Crossley...
Foresight Friday
:
Pop-culture & Media
:
Advertisements
Daily Signals
Are fashion shows the ultimate marketing exercise?
For the first time since its opening in 1992, Disneyland Paris hosted a fashion show. Coperni invited guests to the Parisian suburbs for a runway e...
Fashion
:
Paris Fashion Week
:
Disneyland Paris
Daily Signals
Gymshark and Surreal launch high-protein Cardi-Os cereal
Gymwear brand Gymshark has partnered with cereal start-up Surreal to introduce Cardi-Os, a high-protein cereal with a strawberry protein shake flav...
Food&Drink
:
Health
:
Sport
Daily Signals
Universal Favourite revitalises The Dinner Ladies with a bold identity
The Dinner Ladies has partnered with Universal Favourite for a refresh reflecting the brand’s friendly, ‘anti-mumsy’ and playful personality.
Design
:
Food
:
Drink
Daily Signals
All-in-one food app Lollipop rebrands as Cherrypick
London-based design studio Otherway has revamped the food platform previously known as Lollipop as Cherrypick.
Food
:
Design
:
Delivery
Daily Signals
Heineken unveils genetic taste kits to decode beer preferences
Heineken introduced a pioneering way for New Zealanders to explore their taste buds through genetic testing in November 2023.
Food & Drink
:
Alcohol
:
Heineken
Daily Signals
Yell is releasing a fragrance that smells like the Yellow Pages
Almost five years after the last issue of the Yellow Pages was sent to print, Yell is creating an Eau de Yellow Pages perfume.
Luxury
:
Fashion
:
Retail
Daily Signals
Bang & Olufsen partners with Ferrari on headphones and speakers
High-end consumer tech brand Bang & Olufsen has teamed up with luxury car-maker Ferrari on a collection of audio products, re-imagined in Ferrari’s...
Luxury
:
Design
:
Technology
Daily Signals
DevaCurl introduces dry no-poo dedicated to curly hair
NYC-born brand DevaCurl has announced the launch of its first dry shampoo imagined for curly-haired individuals who don't have the time to shampoo ...
Beauty
:
Society
:
Design
Daily Signals
The Campaign: Early Majority
Retail business models are becoming more agile and customer-centric in the face of tighter budgets and growing rejection of excessive consumerism i...
Retail
:
Sustainability
:
Fashion
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