'Branding'

Symbiotic selling

Daily Signals

Symbiotic selling

London – In her MA graduate project, Retail Terrorism/Symbiotic Relationships, Royal College of Art (RCA) interior design student Corrine Guo imagi...
London : RCA : Corrine Guo
Txt commerce

Daily Signals

Txt commerce

Fashion label Stefan’s Head has created buzz by forcing customers to follow the brand via text message. 
Stefans Head : Text Message : Word Of Mouth
Style springboard: Mobile shopping app brings together brands and consumers

Daily Signals

Style springboard: Mobile shopping app brings together brands and consumers

New York – Spring is a new mobile shopping app that puts brands in control of the content, while making it easy for consumers to browse and buy wit...
M-commerce : Mobile Shopping : Lyst
Makeover molasses: Youthful packaging for old-school ingredient

Daily Signals

Makeover molasses: Youthful packaging for old-school ingredient

US – The American equivalent of black treacle, molasses is often thought of as an old-fashioned baking product, stored in the cupboards of Southern...
Brand Identity : Treacle : Molasses
New Yorkers buy shares in local fishery start-up

Big Ideas

New Yorkers buy shares in local fishery start-up

New Yorkers buy shares in local fishery start-up
Village Fishmonger : Fishing : Start-up
Four Luxury Fashion Brands Stepping into the Home

Big Ideas

Four Luxury Fashion Brands Stepping into the Home

As consumers spend more time and money upgrading home spaces, luxury fashion brands are racing to develop dedicated homeware lines.
Luxury : Fashion : Design
Why Desert Skincare is the Next Beauty Frontier

Big Ideas

Why Desert Skincare is the Next Beauty Frontier

As shifting climatic conditions transform our skin, brands are developing products that utilise desert plants and their ability to thrive in harsh ...
Beauty : Wellness : Ingredients
Criteria Retail

Micro Trends

Criteria Retail

From groceries to homeware, retail brands are communicating their social and eco-values to customers by setting strict criteria for products they s...
Retail : Society : Sustainability
Conscious Fur

Micro Trends

Conscious Fur

As the real versus fake fur debate continues, eco-innovators are disrupting fashion production with fur alternatives that are desirable and sustain...
Fashion : Sustainability : Synthetic Leather
How upcycling is getting a luxurious makeover

Big Ideas

How upcycling is getting a luxurious makeover

Luxury brands are stepping into the circular economy with innovations that transform waste materials into covetable creations.
Luxury : Retail : Technology
The latest from Milan Salone 2018, the unrealistic beauty ideals of Instagram

Daily Signals

The latest from Milan Salone 2018, the unrealistic beauty ideals of Instagram

Puma experiments with biodesign, Dassault Systèmes explores the Age of Experience at Milan Salone 2018 and Cybersmile fights against digital trolling.
Milan Salone 2018 : Retail : Adidas
Fashion Futures 2017: Current Anxieties

Markets

Fashion Futures 2017: Current Anxieties

On the surface, the fashion industry’s global impact shows no sign of waning. But look away from the catwalks and you’ll discover an industry str...
Fashion : Apparel : Sustainability
Stat: UK consumers unmoved by branded NFTs

Daily Signals

Stat: UK consumers unmoved by branded NFTs

While brands across sectors have been rushing to create non-fungible tokens (NFTs), many consumers are not yet convinced by branded NFTs.
Stat : Statistic : Stats
Podcast: Ozlem Tuskan on Resilience, Agility and The Power of Soft Skills

Podcasts

Podcast: Ozlem Tuskan on Resilience, Agility and The Power of Soft Skills

Martin Raymond talks resilience, agility and the power of soft skills to Ozlem Tuskan, founder of the conscious female coaching and entrepreneur ac...
Podcast : Ozlem Tuskan : Resilience
What exactly do consumers see in clear drinks?

Viewpoints

What exactly do consumers see in clear drinks?

Professor Charles Spence of Oxford University examines whether a lack of colour can bring success in the overcrowded drinks market.
Drinks : Clear Drinks : Coca Cola
Could porn make tv less sex-phobic?

Viewpoints

Could porn make tv less sex-phobic?

An extraordinary new kind of television, merging porn and fiction, could change how we perceive sex on tv.
Media : Culture : Digital
Do we need to move beyond gendered sex toys?

Viewpoints

Do we need to move beyond gendered sex toys?

Why the feminisation of the industry risks alienating Generation Z consumers.
Gender Neutral : Female Sexual Health : Wellness
Eco-merchandise

Daily Signals

Eco-merchandise

Global – Christopher Kane has created an eco-conscious fashion collection to coincide with the launch of Disney’s Beauty and the Beast film.
Disney : Christopher Kane : Sustainability
Gucci focuses on retail partnerships in US

Big Ideas

Gucci focuses on retail partnerships in US

Gucci focuses on retail partnerships in US
Fashion : Gucci : Saks Fifth Avenue
Shanghai Motor Show Preview 2011

Big Ideas

Shanghai Motor Show Preview 2011

Promising more exhibitors, space and global launches than ever before – including the new Volkswagen Beetle and concepts from Mercedes and BMW – th...
China : Beetle : Motorshow
Deep Sea Wellness

Micro Trends

Deep Sea Wellness

Beauty and wellness brands are tapping into powerful deep sea ingredients with the potential to redefine skincare, hydration and sun protection.
Beauty : Wellness : Innovation Hub
Professional surfer Kelly Slater launches Freaks of Nature skincare

Daily Signals

Professional surfer Kelly Slater launches Freaks of Nature skincare

Professional surfer Kelly Slater has launched Freaks of Nature, an eco-conscious skincare brand for outdoor athletes.
Beauty : Health : Wellness
Foresight Friday: Emily Rhodes, creative foresight analyst

Daily Signals

Foresight Friday: Emily Rhodes, creative foresight analyst

Every Friday, The Future Laboratory team offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, c...
Society : Pop-culture & Media : Fashion
The Campaign: Lululemon’s dupe swap event

Daily Signals

The Campaign: Lululemon’s dupe swap event

Lululemon has been one of the first brands to launch an anti-dupe campaign showing customers why pale imitations just aren’t worth it.
Fashion : Sustainability : Society
Inside Gohar World’s whimsical first physical store

Daily Signals

Inside Gohar World’s whimsical first physical store

Tableware label Gohar World has opened its first physical store in New York, giving customers the opportunity to experience the brand’s eccentricit...
Retail : Luxury : Design
Loading...
You have 3 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN