The best of 2011: The top three beauty Seeds of the year

23 : 12 : 2011 Brandstanding : Firmenich : Sephora

New York, Meriden, Australia – LS:N Global produced its extensive Beauty Futures report this year, highlighting the most exciting and innovative products and market shifts in the beauty sector globally. My favourite beauty Seeds from the past year include a sensorial installation, a super-normal new product range, and a world’s first.

Swallowable perfume Swallowable perfume
Sensorium USA Sensorium USA

Cosmetics company Sephora’s collaboration with Firmenich to create pop-up museum Sensorium was a great example of how Synaesthetics can be used to inspire and delight with truly engaging experiences.

Dr Nicholas V Perricone’s new Super range is ‘simple but effective,’ at its very best. The makers took away the bad bits, such as dyes and chemicals, and replaced them with the active ingredients from superfoods. Even the packaging is environmentally sustainable, setting a great Brandstanding example to other brands.

And finally, a remarkable feat of beauty innovation, the Swallowable Parfum capsule by Lucy McRae and Sheref Mansy differs depending on the person’s genetics, temperature and emotion, making the product unique to whoever consumes it. An idea that definitely wowed the LS:N Global team in our daily editorial meeting.

Every day from 22 December until the end of the year, the LS:N Global team is choosing its favourite stories from 2011. We will resume normal service on 3 January 2012.

Discover More Daily Signals
Creators, community and culture take centre stage at SXSW Austin 2026

Daily Signals

Creators, community and culture take centre stage at SXSW Austin 2026

A central question echoed across discussions on the first day of SXSW 2026: how can brands tap into culture in a way that feels genuinely relevant?
Global Events : SXSW : Marketing
How Tipping Point East is redefining circular construction in London

Daily Signals

How Tipping Point East is redefining circular construction in London

A new hub in east London aims to rethink how cities build by embedding material re-use directly into the construction supply chain.
Construction : Sustainability : Future Spaces
Stat: The enshittification of TikTok is creating a widening trust gap with Gen Z

Daily Signals

Stat: The enshittification of TikTok is creating a widening trust gap with Gen Z

Global – Growing scepticism is beginning to reshape how Gen Z engage with the social media platform TikTok.
Social Media : Advertising : Statistic
Pinterest reveals how parents are designing tech-free childhoods

Daily Signals

Pinterest reveals how parents are designing tech-free childhoods

Parents are increasingly seeking ways to raise children away from screens, according to a new parenting trends report from Pinterest.
Parenting : Technology : Childhood
M&S turns compliments into a marketing strategy

Daily Signals

M&S turns compliments into a marketing strategy

Retailer Marks & Spencer is building its positioning around positivity and everyday affirmation with a new campaign encouraging shoppers to sha...
Marketing : Celebrity Endorsements : Retail
Stat: China’s record travel surge signals opportunity for outdoor brands

Daily Signals

Stat: China’s record travel surge signals opportunity for outdoor brands

China’s 2026 Spring Festival generated record-breaking travel and spending, underscoring the scale of domestic mobility and the country’s growing a...
China : Travel : Statistic
Iga Węglińska explores the power of sensory restraint

Daily Signals

Iga Węglińska explores the power of sensory restraint

Designer Iga Węglińska’s Perfect Sense explores how design can recalibrate human perception. The project comprises a series of six masks that inves...
Design : Transhumanism : Senses
Foresight Friday: Martin Raymond, co-founder and editor-in-chief

Daily Signals

Foresight Friday: Martin Raymond, co-founder and editor-in-chief

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, co-founder Martin Ra...
Foresight Friday : Strategic Foresight : The Future Laboratory
Stat: Poor health and education drive female unemployment, new research shows

Daily Signals

Stat: Poor health and education drive female unemployment, new research shows

New research shows young women are increasingly falling out of the workforce in the UK, even as unemployment among young men declines.
Workplace : Unemployment : Women
Heineken turns winter chill into pub footfall with new campaign

Daily Signals

Heineken turns winter chill into pub footfall with new campaign

Heineken has launched a temperature-triggered digital out-of-home campaign designed to guide people out of the cold and into nearby pubs. 
Advertising : Marketing : Campaign
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN