London – River Island has collaborated with streetwear designer Ashish Gupta to create a gender-neutral nightwear range. The 15-piece collection, which was launched at London Fashion Week, comprises loungewear, outerwear and dresses, and is described by Gupta as ‘lazy and a bit dreamy’.
Featuring sweaters carrying tongue-in-cheek slogans such as ‘sick of all this chic’ and ‘good in bed’, as well as sleeping bag-style puffa jackets and sequin slip dresses, the range combines humour, comfort and glamour. Since 2015, LS:N Global has been tracking the move away from rigid definitions of gender in the fashion industry as brands embrace a Neutral Culture. Brands such as Les Boys Les Girls and River Island are increasingly developing gender-neutral nightwear and intimates ranges – categories that have traditionally catered for either men or women.