The Futurecraft Biofabric by Adidas and AMSilk, Global The Futurecraft Biofabric by Adidas and AMSilk, Global
The Futurecraft Biofabric by Adidas and AMSilk, Global The Futurecraft Biofabric by Adidas and AMSilk, Global
The Futurecraft Biofabric by Adidas and AMSilk, Global The Futurecraft Biofabric by Adidas and AMSilk, Global

Sustainable sneakers

22 : 11 : 2016 Whole-system Thinking : Futurecraft : Adidas Futurecraft Biofabric Trainers

Global – Adidas has developed a trainer that features synthetic spider silk.

  • The Futurecraft Biofabric’s are part of the brand’s Futurecraft series
  • The uppers are made from 100%-biodegradable Biosteel fibre

The sports shoe features Biosteel, a fully biodegradable, lightweight and strong synthetic spider silk produced by German biotechnology firm AMSilk. The material allows for excellent breathability and moisture management, making it particularly suitable for use in sportswear.

The shoe upper begins to break down when high levels of the naturally occurring digestion enzyme proteinase are introduced and fully decomposes within 36 hours after exposure.

Adidas is leading the way in sustainable trainers following the launch of the UltraBoost Uncaged – a sneaker made using recycled plastic bottles.

‘We are moving beyond closed loop and into an infinite loop – or even no loop at all. This is a pioneering stride forward beyond sustainability into a new territory of bionic innovation,’ says James Carnes, vice-president of strategy creation at Adidas.

The Big Picture

Synthetic spider silk has gained a foothold among environmentally minded brands such as The North Face that are looking to redefine the materials used by retail companies.

Discover More Daily Signals
Creators, community and culture take centre stage at SXSW Austin 2026

Daily Signals

Creators, community and culture take centre stage at SXSW Austin 2026

A central question echoed across discussions on the first day of SXSW 2026: how can brands tap into culture in a way that feels genuinely relevant?
Global Events : SXSW : Marketing
How Tipping Point East is redefining circular construction in London

Daily Signals

How Tipping Point East is redefining circular construction in London

A new hub in east London aims to rethink how cities build by embedding material re-use directly into the construction supply chain.
Construction : Sustainability : Future Spaces
Stat: The enshittification of TikTok is creating a widening trust gap with Gen Z

Daily Signals

Stat: The enshittification of TikTok is creating a widening trust gap with Gen Z

Global – Growing scepticism is beginning to reshape how Gen Z engage with the social media platform TikTok.
Social Media : Advertising : Statistic
Pinterest reveals how parents are designing tech-free childhoods

Daily Signals

Pinterest reveals how parents are designing tech-free childhoods

Parents are increasingly seeking ways to raise children away from screens, according to a new parenting trends report from Pinterest.
Parenting : Technology : Childhood
M&S turns compliments into a marketing strategy

Daily Signals

M&S turns compliments into a marketing strategy

Retailer Marks & Spencer is building its positioning around positivity and everyday affirmation with a new campaign encouraging shoppers to sha...
Marketing : Celebrity Endorsements : Retail
Stat: China’s record travel surge signals opportunity for outdoor brands

Daily Signals

Stat: China’s record travel surge signals opportunity for outdoor brands

China’s 2026 Spring Festival generated record-breaking travel and spending, underscoring the scale of domestic mobility and the country’s growing a...
China : Travel : Statistic
Iga Węglińska explores the power of sensory restraint

Daily Signals

Iga Węglińska explores the power of sensory restraint

Designer Iga Węglińska’s Perfect Sense explores how design can recalibrate human perception. The project comprises a series of six masks that inves...
Design : Transhumanism : Senses
Foresight Friday: Martin Raymond, co-founder and editor-in-chief

Daily Signals

Foresight Friday: Martin Raymond, co-founder and editor-in-chief

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, co-founder Martin Ra...
Foresight Friday : Strategic Foresight : The Future Laboratory
Stat: Poor health and education drive female unemployment, new research shows

Daily Signals

Stat: Poor health and education drive female unemployment, new research shows

New research shows young women are increasingly falling out of the workforce in the UK, even as unemployment among young men declines.
Workplace : Unemployment : Women
Heineken turns winter chill into pub footfall with new campaign

Daily Signals

Heineken turns winter chill into pub footfall with new campaign

Heineken has launched a temperature-triggered digital out-of-home campaign designed to guide people out of the cold and into nearby pubs. 
Advertising : Marketing : Campaign
You have 1 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN