Cyrano, Boston Cyrano, Boston
Cyrano, Boston Cyrano, Boston
Cyrano, Boston Cyrano, Boston

Follow your nose

06 : 05 : 2016 Cyrano : ONotes : Boston

Boston – Cyrano is a portable scent speaker that enables users to create and share bespoke olfactory playlists.

  • Cartridges inside the device dispense scents that are designed to alter a user’s mood
  • An accompanying app enables users to switch between different scents and adjust their intensity

Cyrano was designed by Vapor Communications, the same company behind the olfactory messaging platform oNotes. The device aims to mitigate the effects of olfactory fatigue, where people are temporarily unable to distinguish a specific smell after prolonged exposure to it. Cyrano’s curated scent playlists, termed mood medleys, emit a sequence of aromas that each last for several minutes to keep users’ senses engaged. With names such as Get Energy and Get Relaxed, the playlists are designed to accommodate different moods.

The device ships with the Natural Moods cartridge set, which features 12 notes that range from the familiar, such as lavender and peppermint, to the unexpected, such as suntan and Venetian bellini. Users can also create their own mood medleys and share them with other Cyrano users.

‘Olfactory sensations trigger emotions and memories like no other sensation,’ David Edwards, co-founder of Vapor Communications, told Boston Business Journal.

The Big Picture

From digital devices such as Cyrano to olfactory exhibitions such as The Paradise Paradoxe, scent is fast becoming the next frontier in communication.

Discover More Daily Signals
Merrell marks 45 years of outdoor footwear with It Starts Outdoors campaign

Daily Signals

Merrell marks 45 years of outdoor footwear with It Starts Outdoors campaign

Merrell is celebrating its 45th anniversary with the launch of its first global brand platform, It Starts Outside, and a new creative direction aim...
Sports : Wellness : Advertising & Branding
Men’s Health magazine republishes deleted CDC pages as public health information disappears

Daily Signals

Men’s Health magazine republishes deleted CDC pages as public health information disappears

Men’s Health magazine is republishing online pages and datasets previously accessible on the Centers for Disease Control and Prevention website.
Health And Wellness : Public Health : Media
Stat: How convivial dining is on the decline

Daily Signals

Stat: How convivial dining is on the decline

Nearly one in five people now eat dinner on the sofa, according to a new global study by Ingka Group (Ikea’s parent company) – a sign that the...
Food : Drink : Statistic
How Norway’s Consumer Council is fighting back against enshittification

Daily Signals

How Norway’s Consumer Council is fighting back against enshittification

The Norwegian Consumer Council has launched a satirical film campaign to accompany its new report on the deterioration of digital products and serv...
Technology : Value : Sustainability
Is fashiontainment the future of retail loyalty?

Daily Signals

Is fashiontainment the future of retail loyalty?

Fashion retailer Gap Inc has launched Encore, a loyalty programme designed to connect fashion, entertainment and cultural experiences across its po...
Fashion : Retail : Gap
Stat: Gen Z faces a widening gender divide

Daily Signals

Stat: Gen Z faces a widening gender divide

A survey of 23,000 people in 29 countries suggests that Gen Z men hold more traditional views on gender roles than older generations, revealing a c...
Society : Gen Z : Statistc
ITB Berlin 2026: Regenerative hospitality takes centre stage

Daily Signals

ITB Berlin 2026: Regenerative hospitality takes centre stage

On the final day of ITB Berlin 2026, speakers highlighted regenerative hospitality as the next frontier for luxury travel, calling for a shift from...
Travel : Hospitality : Sustainability
Foresight Friday, Rose Coffey, senior foresight analyst

Daily Signals

Foresight Friday, Rose Coffey, senior foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior foresight analyst ...
Fashion : Media : Interactive Runway
Stat: Luxury consumers set to boost wellness spending

Daily Signals

Stat: Luxury consumers set to boost wellness spending

According to The New Wellness Ecosystem report by Karla Otto and Phronesis Partners, 60% of luxury consumers in ...
Wellness : Luxury : Statistic
ITB Berlin 2026: Balancing ambient technology with off-grid experiences

Daily Signals

ITB Berlin 2026: Balancing ambient technology with off-grid experiences

Insights and event coverage from day two of ITB Berlin 2026. 
Travel : Itb Berlin : Hospitality
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN