Markets

An in-depth analysis of a particular consumer market, with actionable insights

Exertainment Market

Markets

Exertainment Market

As consumers look for new ways to inject fun into fitness, brands are introducing a range of platforms and services that combine entertainment and ...
Fitness : Entertainment : Wellness
The State of Luxury: Australia

Markets

The State of Luxury: Australia

Emerging from the pandemic relatively unscathed, Australia’s luxury market is being shaped by a community focus, from fashion to immersive local to...
Luxury : Fashion : Real Estate
Adaptive Fashion Market

Markets

Adaptive Fashion Market

Fashion brands are addressing the sector’s ableist design history, tackling representation, wearability and material innovation for a more inclusiv...
Fashion : Retail : Inclusivity
China Green Retail Market

Markets

China Green Retail Market

Propelled by the impact of the pandemic and shifting mindsets of Millennial and Gen Z consumers, China’s tone is changing when it comes to protecti...
Retail : China : Sustainability
Decarbonising Diets Market

Markets

Decarbonising Diets Market

A growing awareness among consumers of their individual carbon footprint is fuelling a raft of innovations in low-carbon and climate-positive produ...
Food : Drink : Sustainability
Next-gen Camping Market

Markets

Next-gen Camping Market

No longer associated with budget family holidays or seasoned adventurers, the camping experience is evolving, led by new demographics and design di...
Travel : Tourism : Hospitality
Metaverse Market

Markets

Metaverse Market

Expanding far beyond its gaming roots, the metaverse is becoming a youth hub in which the future of socialising, entertainment and creativity is al...
Entertainment : Gaming : Gen Alpha
Digital Fandom Market

Markets

Digital Fandom Market

Fandom in the digital age is booming, with live-streaming, tokenisation and neo-patronage changing how we think about and interact with the creator...
Technology : Entertainment : Media
Augmenting Automotive Retail

Markets

Augmenting Automotive Retail

In the pandemic age, luxury car retail is driving in a new direction, turning to virtual experiences and anti-sales showrooms to win customers' spend.
Luxury : Retail : Automotive
Fragrance Futures Market

Markets

Fragrance Futures Market

Convenience-led homebody lifestyles are forging new paths for fragrance brands, as formulations become beneficial and marketing moves into new dime...
Fragrance : Luxury : Beauty
Emerging Youth: Canada

Markets

Emerging Youth: Canada

With little desire to return to normality, Canadian youth are seizing their own futures through upskilling, community healing and support of indige...
Canada : Youth : Society
African Mobile Technology Market

Markets

African Mobile Technology Market

During Covid-19, the mobile-first African continent is using phones to forge a new future for healthcare, commerce and rural connectivity.
FinTech : Society : Technology
Reclaiming Black Beauty

Markets

Reclaiming Black Beauty

Innovative black founders are authentically understanding and prioritising the requirements of black beauty consumers, pushing the beauty sector to...
Beauty : Retail : Inclusivity
Mid-life Male Drinkers Market

Markets

Mid-life Male Drinkers Market

Alcohol brands are redefining modern drinking culture for men by empowering them to take pride in the social perceptiveness and judgement demonst...
Drinks : Marketing : New Masculinity
Champagne Futures Market

Markets

Champagne Futures Market

With 2020 poised to be a vintage year, champagne producers are grappling with the challenge of Covid-19 and a consumer base seeking less ostentatio...
Luxury : Drink : Alcohol
Repurposed Retail Market

Markets

Repurposed Retail Market

As Covid-19 hits real estate, vacant department stores, shopping malls and their car parks are being given a new lease of life.
Retail : Architecture : Fulfilment
Emerging Youth: China

Markets

Emerging Youth: China

Showing their post-pandemic resilience, young Chinese are fusing highly disparate worlds: cloud raves, pastoral living and nostalgic apparel.
Youth : Generation Z : China
Neighbourhood Tourism Market

Markets

Neighbourhood Tourism Market

With the hospitality sector forced to accept a long-term drop in tourism, it's turning its attention towards local citizens.
Travel : Tourism : Hospitality
Off-price Retail Strategies

Markets

Off-price Retail Strategies

To counteract the surplus stock resulting from Covid-19 closures and slower spending, brands are innovating with new off-price retail strategies th...
Retail : Pricing : Luxury
Asian Urban Farming Market

Markets

Asian Urban Farming Market

Concerns about food security, climate change and loss of livelihood are re-affirming urban farming as a model for sustainable living in Asia’s me...
Sustainability : Urban Farming : Food
You have 3 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN