UK – Shoreditch Arts Club is an ambitious new hybrid art gallery located in Shoreditch’s Tea Building, an iconic East London 1930s warehouse. Exclusive members can access the 500-square-metre space that includes several art exhibitions, a restaurant with a seasonal menu by in-house chef Mattia Luminelli, a cafe and bar, open dining, working and lounge areas, private dining and meeting rooms, a 24-seat cinema and a busy event and networking programme.
‘Since its inception, it was clear that the club should be a space for art although not a gallery,’ say co-founders Amr Assaad and Matt Yeoman, directors of the architecture firm Buckley Gray Yeoman. ‘Therefore, we had the idea to create an environment like an avid collector’s home.’ The annual membership fee is £750 ($893, €845), with an additional one-off joining fee of £150 ($179, €169).
We previously highlighted in Whisper Networks how spaces like Shoreditch Arts Club focus on experience-led micro-communities to uphold an aura of real-life exclusivity in the era of luxury omnipresence.
Strategic opportunity
Luxury, travel and hospitality players should consider how to answer humanity’s desire for community with exclusive experiences and access to physical invitation-only spaces