Experts & Opinion

Discover the opinions that matter and the ideas shaping our future, including on-demand webinars, videos and podcast discussions with innovative thinkers on how we can collectively shape a more positive future.

RSVP: Culture-coded Retail Online Event

Join us on 19 June 2025 for an online event introducing our new retail macro trend report.

Democratising Longevity

Neko Health tells LS:N Global why preventative healthcare needs a glow-up – and how design and data can reshape the way we future-proof our bodies.

Viewpoints

Rehumanising 3D Design

Fashion designer Karina Bond talks to LS:N Global about redefining couture with a printing pen and bringing the human touch to 3D design.

Webinars

Anticipating Tomorrow On-demand Webinar

If uncertainty is a virus, then strategic foresight is the best way to inoculate your organisation against it, as we find out in this much-anticipated webinar.

Viewpoints

Regenerative Olive Oil

Citizens of Soil, an innovative olive oil brand, is championing provenance transparency, healthy soils, gender equality and sustainable packaging at a fair price.

Viewpoints

Cara David: YouGov

Tracking the world’s wealthiest consumers and their spending habits.

YouGov : Luxury Futures Forum : Ultra High Net Worths

Viewpoints

Monotype: Translation Paradox

The Type Foundry on the challenge of maintaining a diversity of global written cultures in the digital age.

Monotype : New Bricolage Living : Post-Language Typography

Viewpoints

Lisa Wood: Atom Bank

Why a bank’s brand is the least important part of its relationship with its customers.

Banking : Mobile Money : Festival Of Marketing

Viewpoints

Keyvan Nilforoushan: OneFineStay

How the brand is redefining the sharing economy for luxury consumers.

One Fine Stay : The Sharing Economy : Luxury

Viewpoints

Mounia Inoughi: Wired Beauty

How to combine beauty and technology into one seamless service.

Web Summit 2016 : Bespoke Beauty : Wearable Tech

Viewpoints

Rahul Parekh: Transforming the takeaway

The EatFirst founder on how vertical integration can transform the online food delivery industry.

Convenience Culture : Food Delivery : EatFirst

Viewpoints

Shared by design

As the sharing economy transforms the division between private and public space, designers face an epoch-defining challenge.

Airbnb : The Sharing Economy : Collaborative Consumption

Viewpoints

Nicholas Oliver: People.io

Why consumers are waking up to the value of their data.

People.io : Attention Economy : Advertising

Viewpoints

Thierry Campet: UBS Wealth Management

The global head of marketing communications introduces the brand’s Unlimited project.

UBS : Unlimited : Wealth Managment

Viewpoints

Margaret Arnott: Counterfeit Goods

The Mathys & Squire partner on the rapidly evolving fight against counterfeit goods.

Counterfeit : Aspirational Fakes : Intellectual Property

Viewpoints

Camilla Barnard: Rude Health

How to manage the transition of healthy eating from niche to mass market.

Rude Health : Wellness : Clean-eating

Viewpoints

Stephanie Horton: Farfetch

The secrets of selling luxury online.

Farfetch : Luxury Retail : Content Marketing

Viewpoints

Joe Lazauskas: Contently

How brands can make content that consumers want to see.

Content Marketing : Freelance Economy : Contently

Viewpoints

Brand New Ethics

Should brands decide on the moral codes of artificial intelligence?

AI : Ethics : Autonomous Vehicles

Viewpoints

Martijn Bertisen: Google

How to maintain innovation as you grow from disruptor to market leader.

Innovation : Future Of Work : Google

Viewpoints

Christine Pausewang: Biocol Labs

Why the brand transitioned from the pharmaceutical to the wellness market.

Biocol Labs : Wellness : Whole-System Thinking

Viewpoints

Charlotte Calvet: Garmence

The challenges of creating an accessible wine brand.

Garmence : Wine : Anti-Choice

Viewpoints

Biohacking with hallucinogens

Will psilocybin mushrooms and LSD be next year’s go-to ingredients for optimisers?

Psychadelics : The Optimised Self : Micro-dosing

Viewpoints

Bruce Nagra: Crazy Gin

How to create a spirit for second-generation British Indians.

Gin : New Bricolage Living : Bruce Nagra

Viewpoints

Orla Delargy: Leon

The importance of trust and winning back unhappy customers.

Leon : Trust : Festival Of Marketing

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