Signals

Global – Workers are increasingly optimistic about AI, yet daily usage remains low, according to PwC’s Global Workforce Hopes and Fears Survey 2025. The study of nearly 50,000 employees across 28 sectors in 48 economies found that while nearly 70% of employees believe they have a large or moderate amount of control over the way technology will affect their work during the next three years, only 10% say they have no control.

The report notes that those who turn to generative AI daily are the most bullish. Nine in 10 of these power users say they’ve experienced productivity gains and expect further benefits. 

PwC highlights how motivation, trust and clarity are critical in harnessing AI’s potential. Workers who trust managers are up to 72% more motivated, while employees with access to skills development and meaningful work see substantial engagement gains. Entry-level staff remain the most uncertain, with nearly a third expressing concern about AI’s impact on future roles. 

The survey underlines how leaders can boost motivation and innovation by creating skill pathways, promoting psychological safety and addressing financial security, essential levers in a rapidly evolving workplace shaped by AI. 

For further insight into future attitudes to AI, explore our The Synthocene Era Future:Poll report, which examines optimism, ethical concerns and evolving human-technology interactions.