Toio teaches children about robotics engineering through play
Toio by Sony, Japan

Toio teaches children about robotics engineering through play

Japan – Sony has created programmable kinetic cubes that can be fitted with paper shapes to create different characters.

Toio by Sony, Japan

Japan – Sony has created programmable kinetic cubes that can be fitted with paper shapes to create different characters.

Toio comprises two small white cubes with wheels that can detect the location of each other. The artificially intelligent (AI) devices can be programmed to move in a specific way or controlled independently using two ring-shaped devices.

Sony collaborated with creatives and designers to create a range of accompanying kits that help children to understand the capabilities of the cubes. The Craft Fights kit enables users to host robot battles, while the Craft Life kit enables children to attach paper representations of objects and animals such as a worm, jellyfish and pair of trousers to the cubes, which each move in a different way.

The devices aim to introduce children to the concept of robotic engineering and integrate the physicality and imagination of traditional playtime activities into a child-friendly, AI-powered experience.

The Big Picture

  • Brands are developing products that seamlessly combine traditional aspects of playtime and advanced technology to engage members of Generation I
  • In line with The Learning Economy, AI-powered innovations such as Toio are fuelling young consumers’ imaginations and teaching them about the basics of programming
Discover More Daily Signals
How Norway’s Consumer Council is fighting back against enshittification

Daily Signals

How Norway’s Consumer Council is fighting back against enshittification

The Norwegian Consumer Council has launched a satirical film campaign to accompany its new report on the deterioration of digital products and serv...
Technology : Value : Sustainability
Is fashiontainment the future of retail loyalty?

Daily Signals

Is fashiontainment the future of retail loyalty?

Fashion retailer Gap Inc has launched Encore, a loyalty programme designed to connect fashion, entertainment and cultural experiences across its po...
Fashion : Retail : Gap
Stat: Gen Z faces a widening gender divide

Daily Signals

Stat: Gen Z faces a widening gender divide

A survey of 23,000 people in 29 countries suggests that Gen Z men hold more traditional views on gender roles than older generations, revealing a c...
Society : Gen Z : Statistc
ITB Berlin 2026: Regenerative hospitality takes centre stage

Daily Signals

ITB Berlin 2026: Regenerative hospitality takes centre stage

On the final day of ITB Berlin 2026, speakers highlighted regenerative hospitality as the next frontier for luxury travel, calling for a shift from...
Travel : Hospitality : Sustainability
Foresight Friday, Rose Coffey, senior foresight analyst

Daily Signals

Foresight Friday, Rose Coffey, senior foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior foresight analyst ...
Fashion : Media : Interactive Runway
Stat: Luxury consumers set to boost wellness spending

Daily Signals

Stat: Luxury consumers set to boost wellness spending

According to The New Wellness Ecosystem report by Karla Otto and Phronesis Partners, 60% of luxury consumers in ...
Wellness : Luxury : Statistic
ITB Berlin 2026: Balancing ambient technology with off-grid experiences

Daily Signals

ITB Berlin 2026: Balancing ambient technology with off-grid experiences

Insights and event coverage from day two of ITB Berlin 2026. 
Travel : Itb Berlin : Hospitality
Retail Week x The Grocer: UK retail’s regional, immersive and fan-led future

Daily Signals

Retail Week x The Grocer: UK retail’s regional, immersive and fan-led future

At the Business Design Centre in London, industry professionals gathered for this year’s edition of Live: Retail Week x The Grocer, an event aimed ...
Global Events : Retail : Community
Stat: America enters its unretirement era

Daily Signals

Stat: America enters its unretirement era

The dream of retirement is slipping out of reach as rising living costs push older Americans back into the workforce.
Work : Retirement : Statistic
ITB Berlin 2026: New world order signals rising risk for global tourism

Daily Signals

ITB Berlin 2026: New world order signals rising risk for global tourism

Germany – ITB Berlin is the world’s leading travel trade show and at this year’s event former German politician Joseph Martin ‘Joschka’ Fischer del...
Travel : Itb Berlin : Global Events
You have 0 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN