Halo Sport, San Francisco Halo Sport, San Francisco
Halo Sport, San Francisco Halo Sport, San Francisco
Halo Sport, San Francisco Halo Sport, San Francisco

Brain power

12 : 02 : 2016 Athletes : Brain Training : Neuroscience

San Francisco – Halo Sport is a pair of headphones that promises to make your brain work better.

  • The headphones are based on the science of neuropriming to stimulate the brain
  • They are designed for athletes to use during training to enhance performance

In short, Halo Sport increases the brain’s ability to learn new skills. It does this through neuropriming – using pulses of energy that increase the excitability of motor neurons, thereby helping the neurons to connect more readily than normal.

It also helps an athlete to get more out of their muscles, because improved signalling to muscles enables them to work harder, according to Halo Neuroscience, the company behind the headphones.

Although it sounds specious, professional athletes have been testing the headphones during training sessions in double blind studies. At the US Ski and Snowboard Association, ski jumpers that used the headphones before training experienced 31% gains in propulsion force – 1.7 times more than the control group who did the same training but without a Halo Sport session.

Although they are being tested on professional athletes, the headphones are a consumer device and are now available to pre-order for £380 ($549, €485) before they go on sale for £519 ($749, €660) this autumn.

The Big Picture

Halo Sport is making a form of neurotraining once used by the military more accessible to the public. For more on the ways in which people are using technology to optimise their performance, see our macrotrend The Optimised Self.

Discover More Daily Signals
AG1’s new campaign is an ode to morning people

Daily Signals

AG1’s new campaign is an ode to morning people

Supplements company AG1 has launched a campaign that frames the morning as a sacred window for intention-setting and self-regulation.
Health : Wellness : Marketing
Netflix refreshes kids’ profiles with simplified design and smarter recommendations

Daily Signals

Netflix refreshes kids’ profiles with simplified design and smarter recommendations

Netflix has updated its children’s viewing experiences by simplifying navigation and helping younger viewers to find content faster. 
Netflix : Streaming : Media & Entertainment
Stat: Gen Z and Millennial women drive art market growth

Daily Signals

Stat: Gen Z and Millennial women drive art market growth

According to the Art Basel & UBS Survey of Global Collecting 2025, high-net-worth women spent 46% more than men on art and antiques i...
Art : Luxury : Statistic
Unplugged and Munya Chawawa turn to humour to tackle Britain’s screen addiction

Daily Signals

Unplugged and Munya Chawawa turn to humour to tackle Britain’s screen addiction

Unplugged, the digital detox brand behind off-grid cabins that lock away phones and reconnect guests with nature, has teamed up with comedian Munya...
Technology : Health And Wellness : Marketing
McDonald’s steals flavours from around the world

Daily Signals

McDonald’s steals flavours from around the world

McDonald’s has launched a limited-edition World Heist menu, bringing ‘stolen’ favourites from international markets to UK customers.
Food : Drink : McDonalds
Stat: AI accelerates discovery but not decisions, as shoppers still need to verify before buying

Daily Signals

Stat: AI accelerates discovery but not decisions, as shoppers still need to verify before buying

AI is becoming central to online shopping journeys, but most consumers still double-check its advice before making a purchase, according to new res...
Techonology : Retail : Artificial Intelligence
Dolmio gets saucy in bold World Pasta Day campaign

Daily Signals

Dolmio gets saucy in bold World Pasta Day campaign

To mark World Pasta Day, Dolmio has stripped things back in a cheeky new campaign by creative agency T&P.
Marketing : Advertising : Humour
Nike launches neuroscience-based footwear to boost athlete focus and presence

Daily Signals

Nike launches neuroscience-based footwear to boost athlete focus and presence

Nike has introduced Mind 001 and Mind 002, the first neuroscience-driven footwear designed to help athletes lock in their mindset pre- and post-com...
Sport : Fashion : Health
Stat: Listening to music beneficial to brain health and dementia prevention

Daily Signals

Stat: Listening to music beneficial to brain health and dementia prevention

Listening to music could be a simple yet powerful tool in protecting long-term brain health, according to new research from Monash University in Me...
Health & Wellness : Music : Statistic
Modem and Google DeepMind explore AI-driven design with Ross Lovegrove

Daily Signals

Modem and Google DeepMind explore AI-driven design with Ross Lovegrove

Design studio Modem, in collaboration with Google DeepMind and Studio Ross Lovegrove, has unveiled Seed 6143, an experimental project exploring hum...
Technology : Design : Aesthetics
You have 1 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN