Nike x Undercover Gyakusou Spring 2014 Collection Nike x Undercover Gyakusou Spring 2014 Collection
Nike x Undercover Gyakusou Spring 2014 Collection Nike x Undercover Gyakusou Spring 2014 Collection
Nike x Undercover Gyakusou Spring 2014 Collection Nike x Undercover Gyakusou Spring 2014 Collection

Running high: Nike looks at the mixed emotions of sport

21 : 02 : 2014 Nike : Undercover Gyakusou : SS14

US – The Nike x Undercover Gyakusou Spring 2014 Collection – the latest collaboration between the sports apparel and footwear company and Japanese experimental designer Jun Takahasi – focuses on the internal battle of emotions that accompanies going for a run.

As soon as a runner ties up his or her laces, there is a sense of excitement and trepidation. And as soon as the run is over, the burst of adrenaline combines a feeling of elation with that of physical exhaustion. The design of the apparel and footwear uses contrasting colours and materials to bring together these opposing feelings.

‘The emotional and physical dichotomy of running is represented throughout the collection by colour blocking and gradation,’ says Nike. ‘[It] reiterates Takahashi’s hypothesis: in the battle of running, the athlete always emerges victorious.’

LS:N Global’s Spring/Summer Trend Briefing, The Polarity Paradox, will be exploring themes of yin-yang and opposing extremes across lifestyle sectors. To book a ticket, go to our Eventbrite page.

Discover More Daily Signals
The Future Laboratory and Together Group release latest New Codes of Luxury report

Daily Signals

The Future Laboratory and Together Group release latest New Codes of Luxury report

The Future Laboratory and Together Group have joined forces to release the latest instalment in the companies’ New Codes of Luxury strategic foresi...
Technology : Hospitality : Luxury
The Future Laboratory and Bacardi unveil 2026 cocktail trends report

Daily Signals

The Future Laboratory and Bacardi unveil 2026 cocktail trends report

Bacardi has released its latest annual Cocktail Trends Report, produced in partnership with The Future Laboratory.
Drink : The Future Laboratory : Bacardi
Stat: Green skills demand outpaces talent growth

Daily Signals

Stat: Green skills demand outpaces talent growth

A new LinkedIn report reveals a widening global green skills gap, as demand for environmentally focused talent accelerates faster than the workforc...
Workplace : Sustainability : Work States
Hot Bodies explores how design can help us survive a warmer world

Daily Signals

Hot Bodies explores how design can help us survive a warmer world

Hot Bodies is a new exhibition examining how apparel and wearable design can help humans adapt to global heat.
Design : Fashion : Climate
Vow launches lab-grown exosomes for skin repair

Daily Signals

Vow launches lab-grown exosomes for skin repair

Sydney-based biotech company Vow is expanding beyond cultured meat into functional beauty with the launch of cultured exosomes designed to regenera...
Beauty : Functional Beauty : Biotechnology
Stat: US businesses report real returns as generative AI adoption matures

Daily Signals

Stat: US businesses report real returns as generative AI adoption matures

A new study from the Wharton School at the University of Pennsylvania challenges months of pessimism about generative AI’s business value
Technology : Artificial Intelligence : Business
JD Sports hands the camera to its community

Daily Signals

JD Sports hands the camera to its community

JD Sports has flipped the creative script for its seasonal campaign ‘Where Are You Going?’ by putting cameras in the hands of its audience.
Sports : Culture : Youth
MrBeast to open immersive theme park in Riyadh

Daily Signals

MrBeast to open immersive theme park in Riyadh

Content creator MrBeast, known for his viral YouTube challenges, is turning his virtual universe into a real-world destination as he prepares to op...
Entertainment : Content Creator : Theme Park
Stat: Dupes become luxury’s unexpected growth driver

Daily Signals

Stat: Dupes become luxury’s unexpected growth driver

Dupes are now reshaping how affluent consumers engage with luxury, according to research by Havas Media, which surveyed people in the UK,...
Luxury : Retail : Authenticity
A daily recap from Web Summit 2025: Turning authenticity into action

Daily Signals

A daily recap from Web Summit 2025: Turning authenticity into action

Authenticity was the buzzword on day three of Web Summit 2025, as leaders from Loop, Fizz and OnlyFans revealed how community-led models are reshap...
Technology : Global Events : Web Summit 2025
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN