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Cabinet’s DTC pharmacy makes medicine affordable
The online pharmacy aims to eliminate confusion around ingredients, brands and self-diagnosis.
Health
:
Wellness
:
Digital
News
A free hotel room – if you can stay offline
The Check Out Suite in Hotel Bellora rewards visitors for avoiding social media.
Hospitality
:
Luxury
:
Technology
News
This platform lets influencers create micro-merch
Cala links emerging designers with manufacturers, enabling them to seamlessly control their own supply chain.
Fashion
:
Merchandise
:
Digital
Big Ideas
The US is funding brain-computer interfaces
US – The Defense Advanced Research Projects Agency (DARPA) is investing $65m in the technology.
Technology
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Digital
:
Health
Big Ideas
Consumers turn to Whatsapp as a trusted news source
Global – Disillusioned by public social media platforms, people are searching for news on the private messaging channel.
Media
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Digital
:
Technology
Big Ideas
Hero connects online shoppers to experts on the shop floor
London – Showroom staff at Made are using the system to assist online shoppers in real time.
Retail
:
Digital
:
Technology
News
Key fashion players unite at the Copenhagen Fashion Summit
Copenhagen – Brands including adidas and Kering have signed a commitment to define and move towards a circular business strategy.
Fashion
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Sustainability
:
Technology
Big Ideas
Mind games
US – A New York Times report examines how ride-sharing platforms are borrowing manipulative techniques from the gaming industry.
Uber
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Video Games
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Civic Brands
Big Ideas
Voice of wellness
US – The HealthTap app has introduced voice-recognition technology that responds to users empathetically.
HealthTap
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The E-motional Economy
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Health
News
Touch-sensitive surfaces
Mobile World Congress 2017, Barcelona – Sony Mobile has introduced a new interactive projector that converts any surface into a touch-sensitive int...
Sony
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Mobile World Congress
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Awakening Tech
Big Ideas
Social applications
US – Facebook is moving into recruitment by allowing businesses to advertise positions via the social media platform.
Facebook
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Workplace Futures
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Recruitment
Big Ideas
Transmission of hope
India – Google is helping to boost business in one of India’s poorest areas by connecting retailers to the Internet of Things.
Google
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Dharavi
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The Internet Of Things
News
Dream runner
UK – Chord’s interactive online experiences aim to recreate the endorphin rush of running to promote On’s latest shoe.
On Running
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Chord
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Thomas Traum
News
Spirit song
Berlin – A new audio-visual online experience uses pop-up windows and music to help viewers relax.
The Pure Spirit Club
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Goro
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Netstalgia
Big Ideas
U-turn
UK – The government is placing return on investment (ROI) at the heart of its new advertising strategy.
UK Government
:
Advertising Futures
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ROI
News
Ad-only media
Toronto – A new spoof magazine aimed at jaded ad industry professionals does away with articles in favour of ads.
Toronto
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Print Media
:
Award Ceremonies
Big Ideas
Snap to apply
US – Digital agency Space150 invited students to apply for its summer internship scheme this year via Snapchat.
Space150
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Recruitment
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Hiring
Big Ideas
Watch and learn
UK – The BBC has launched iPlayer Kids, a new app available to download on tablets and smartphones.
BBC
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Gen Viz
:
iPlayer Kids
Big Ideas
Fit for check-in
New York – Westin Hotels & Resorts’ new brand image is designed to connect with the wellbeing market.
Hotels
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New York
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Fitness
Big Ideas
Bargain bottle
US – Wine e-retailer Winecrasher only reveals the name and label on its products after a sale has been made, allowing discounts.
Winecrasher
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Online Retail
:
Wine
News
Would you like the future with that?
Sweden – The Happy Meal box gets 21st-century makeover as McDonald's looks to keep the brand relevant to digital-first Generation I.
McDonald's
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Happy Goggles
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Virtual Reality
News
Empathy in the machine
Australia – Ad agency Grey challenged bicycle-makers to create a vehicle that communicated the symptoms of multiple sclerosis (MS).
Grey Australia
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MS Melbourne Cycle
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This Bike Has MS
News
LDF Network Evening 2015: Thomas Eberwein
London – Brands have to be more willing to have fun with their history, says Thomas Eberwein, founder and director of creative agency Thomas Traum.
Thomas Eberwein
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Kenzo
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Heritage
News
LDF 2015: Designer food
London – Eataipei is an immersive food experience that will lead the visitor on a sensory tour of the World Design Capital 2016.
Eataipei
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World Design Capital 2016
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Pili Wu
News
Fusion tea
Berlin – Speciality tea brand Paper & Tea has released a kit that enables consumers to infuse vodka with tea leaves.
Paper & Tea
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Vodka Tea Infusion
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Our/Vodka
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