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Micro Trends
New Wave Aperitifs
The traditional aperitif is being re-invented, tapping into moderation mindsets and a slower style of drinking infiltrating cocktail culture.
Drinks
:
Aperitifs
:
Alcohol
News
The appeal of low-alcohol cocktails, a robot that draws on any surface
Banzarbar creates a new cocktail experience, Carlo Ratti reconsiders the digital canvas, Google facilitates voice transactions.
Food
:
Finance
:
Technology
News
A city-wide hotel network and embracing male make-up
Sweet Hotel takes up residence in former bridge houses, Fenty Beauty collaborates with BlameItOnKway, M&H Plastics develops sustainable plastic.
Hospitality
:
Beauty
:
Food
News
A N Other fragrance focuses on luxury ingredients, and other stories
In today’s daily digest: Second Avenue Deli drinks menu themed around Jewish culture, the commercial value of a circular fashion economy, and other...
Beauty
:
Drink
:
Fashion
News
Today’s headlines featuring actor Natasha Lyonne’s Kenzo campaign
In today’s daily digest: Nike uses data to design collection, Ikea embraces augmented reality, Americans seek drug-free pain relief and more.
Luxury
:
Fashion
:
Retail
News
ASOS Go Play encourages non-binary make-up and other stories
In today’s daily digest: LadBible tackles ocean pollution, UK playgrounds a potential health risk, the unjustified hype for the iPhone X and other ...
Beauty
:
Sustainability
:
Digital
Design Directions
Sci-rides
Creatives in the automotive industry are constructing emotive, high-contrast imagery that references graphic novels and depicts the cars of today a...
Automotive
:
Maxime Guyon
:
The E-motional Economy
Big Ideas
Lisbon Web Summit
Moving to the Portuguese capital from Dublin this year, the event had nearly doubled in size to host more than 53,000 attendees and focused on far-...
Web Summit 2016
:
Lisbon
:
Digital Media
Markets
Connected Cars
The technology in cars and computers is merging, but driverless vehicles, remain some way off.
BMW
:
Driverless Cars
:
Audi
Viewpoints
Bob Soderstrom : Immersive storytelling
Screenwriter and executive producer Bob Soderstrom talks about immersive storytelling.
Storytelling
:
Bob Soderstrom
:
Immersive Storytelling
Webinars
Future Five 2025 On-demand Webinar
Our popular Future Five 2025 report is an easily digestible trend briefing designed to help you navigate the key insights, opinions and future oppo...
The Future Laboratory
Behaviours
Gen Z in India
India’s Gen Z are redefining tradition. Blending cultural heritage with global influences, their evolving values of sustainability, inclusivity and...
India
:
Gen Z
:
Identity
News
Loewe’s Seoul store unveils artistic homage to craft and design
Loewe has unveiled its first Casa Loewe store in South Korea, located in Gangnam district.
Luxury
:
Retail
:
Fashion
News
Designers and cultural landmarks united for Not In London collection
Youth culture publication Highsnobiety has unveiled ambitious plans for the global expansion of its Not In city series that aims to celebrate the u...
London Fashion Week
:
HighSnobiety
:
Fashion
News
Two former Google executives unveil beauty inclusivity index
The SeeMe Index is a new AI-driven initiative dedicated to tracking brands’ consumer-facing inclusivity efforts, offering data-driven insights to b...
Beauty
:
Technology
News
The Campaign: AI Tastes
Artificial intelligence (AI) is rising in the ranks of the advertising handbook, allowing brands to harness untapped avenues and facilitate hyper-r...
Food
:
Drink
News
The latest innovations in a growing wellness industry
With over 400 delegates from 50 countries in attendance, some companies chose to use the Global Wellness Summit stage as a launch pad, announcing n...
Health
:
Wellness
:
Technology
News
Gaetano Pesce creates swirling resin set for Bottega Veneta
For Milan Fashion Week, renowned Italian design veteran Gaetano Pesce has produced a multi-coloured set for Bottega Veneta’s spring/summer 2023 sho...
Fashion
:
Design
:
Luxury
News
Jose Cuervo is bringing tequila to the metaverse
Seventy years after coming to the US to establish the margarita as the nation’s favourite cocktail, Jose Cuervo is bringing its signature spirit to...
Food
:
Drink
:
Technology
News
Mosh encourages men to confront health concerns
The men’s health platform is calling on Australian men to stop ignoring their health issues through a playful campaign by creative agency Sunday Gr...
Health & Wellness
:
Society
:
New Masculinity
News
Hypebeast unveils a seven-storey streetwear universe
Continuing its success as a key mediator in the streetwear scene, Hypebeast has embarked on its biggest venture yet: opening a new headquarters wit...
Retail
:
Youth
:
Society
News
An artisanal mezcal disrupting the RTD space
Heritage drinks brand Madre Mezcal is diversifying its offering to create a functional, seltzer-style ready-to-drink line.
Food
:
Drink
:
Mexico
News
Gucci is funding access to reproductive healthcare
The luxury design house is demonstrating its continued support for women’s reproductive rights, by announcing its decision to provide travel reimbu...
Health & Wellness
:
Luxury
:
Reproductive Rights
News
Kendall Jenner’s tequila supports rural communities
The influencer's tequila company, 818, is supporting the Mexican communities that produce its agave spirits.
Food
:
Drink
:
Sustainability
News
Folgers promotes proudly anti-artisanal coffee
Folgers is launching a self-aware campaign to celebrate its New Orleans working class roots.
Food
:
Drink
:
Advertising
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