'branding'

World Retail Congress 2025: Why trust is retail’s strongest currency

Daily Signals

World Retail Congress 2025: Why trust is retail’s strongest currency

The first day of World Retail Congress 2025 in London revolved around the theme Faster, Bolder, Smarter.
Retail : Global Events : World Retail Congress
IFE 2025: What’s hot (and cold) in drinks

Daily Signals

IFE 2025: What’s hot (and cold) in drinks

IFE 2025, the UK’s leading food and drink trade show, kicked off in London on 17 March 2025, featuring more than 1,500 suppliers on the exhibitor f...
Events : Food & Drink : Technology
Foresight Friday: Seyi Oduwole, foresight analyst

Daily Signals

Foresight Friday: Seyi Oduwole, foresight analyst

Every Friday, we wrap up the topics, issues, ideas and viral moments everyone’s been discussing. This week, foresight analyst Seyi Oduwole discusse...
Foresight Friday : Fashion : Fashion Month
World Retail Congress 2024 daily recap: Olympic fever, emotioneering and engaging Gen Z

Daily Signals

World Retail Congress 2024 daily recap: Olympic fever, emotioneering and engaging Gen Z

World Retail Congress 2024 opened in Paris on 16 April, focusing on the theme of High-Performance Retail.
Retail : Beauty : Youth
Loewe celebrates Chinese New Year with exclusive jade collection

Daily Signals

Loewe celebrates Chinese New Year with exclusive jade collection

Luxury fashion brand Loewe has unveiled an exquisite collection of five jade pendants to mark the upcoming Lunar New Year on 10 February.
Luxury : Fashion : Design
Web Summit Lisbon 2023: The Future of the Creator Economy, Podcasts and Gaming

Big Ideas

Web Summit Lisbon 2023: The Future of the Creator Economy, Podcasts and Gaming

Influencers, strategists and businesses gathered at the world’s largest tech conference in search of solutions to cut through the noise in a satura...
Technology : Influencer Marketing : Gaming
Louis Vuitton introduces exclusive £33,500 Treasure Trunk NFTs

Daily Signals

Louis Vuitton introduces exclusive £33,500 Treasure Trunk NFTs

Louis Vuitton is bringing its 1854 travel trunk to the digital world with the launch of its new exclusive NFT: the VIA Treasure Trunk.
NFT : Luxury : Fashion
Stat: Generation Z begin to prioritise metaverse style over real life

Daily Signals

Stat: Generation Z begin to prioritise metaverse style over real life

Young people are heavily invested in digital fashion: in the US, two in five members of Gen Z now say they care more about how they express themsel...
Youth : Media & Entertainment : Fashion
An NFT community for mezcal fans

Daily Signals

An NFT community for mezcal fans

Recognising the power of community-building, mezcal brand Ojo de Dios is introducing a non-fungible token (NFT) membership programme that unlocks a...
Food & Drink : Technology : Media & Entertainment
Prada reworks its show for Chinese customers

Daily Signals

Prada reworks its show for Chinese customers

Following the luxury brand’s original Milan shows, Prada has reworked its men’s and women’s autumn 2022 collection showcases to appeal to Chinese ...
Luxury : Sustainability : Fashion
Stat: Love Island moves the dial on pre-loved fashion

Daily Signals

Stat: Love Island moves the dial on pre-loved fashion

While reality tv show Love Island has historically been known for promoting fast fashion, this year’s collaboration with second-hand marketplace eB...
Fashion : Media & Entertainment : Sustainability
The Big Idea: Food and drink is decarbonising diets

Daily Signals

The Big Idea: Food and drink is decarbonising diets

In recent years, consumers have become increasingly aware of the impact their individual food and drink consumption can have on the environment.
Food : Drink : Technology
Gucci’s Robert Triefus on redefining luxury

Viewpoints

Gucci’s Robert Triefus on redefining luxury

Gucci’s executive vice-president of brand and customer engagement discusses the inter-Covid lessons for luxury – and what The Five States of Luxury...
Luxury : Retail : Fashion
The Trend: Omnilux Lifestyles

Daily Signals

The Trend: Omnilux Lifestyles

In a year when access to luxury, customer experience and attainment took on new forms, our macrotrend Omnilux Lifestyles revealed why the luxury ex...
Luxury : Hospitality : Travel
Consumers embrace reusable water bottles

Daily Signals

Consumers embrace reusable water bottles

The latest figures from a report by Transparency Market Research suggest that reusable water bottles are not just a fad.
Sustainability : Plastics : Culture
What happens when brands retain control of their products?

Viewpoints

What happens when brands retain control of their products?

Apple’s recent battery scandal hints at broader discrepancy between brands’ and consumers’ concept of ownership.
Technology : Automotive : Digital
How can we make coffee culture sustainable?

Viewpoints

How can we make coffee culture sustainable?

Consumers often overlook the unsustainability of their coffee consumption, but new brand-led initiatives are driving greater awareness.
Sustainability : Drinks : Coffee
Turning pollution into protein

Big Ideas

Turning pollution into protein

As the amount of carbon dioxide in the atmosphere increases, it is having a detrimental effect on the nutritional value of food around the globe...
Food & Drink : Wellness : Superfoods
Clothes for Everybody

Daily Signals

Clothes for Everybody

Los Angeles – Everybody is a new online clothing and lifestyle brand that focuses on ethical production methods.
Whole-system Thinking : Everybody : Sustainable Clothing
Pinterest products

Daily Signals

Pinterest products

Global – Burberry is extending its reach beyond the luxury market by introducing its latest beauty product on Pinterest.
Burberry Cat Lashes Mascara : Social Commerce Insight : Burberry
Donate your space

Big Ideas

Donate your space

São Paulo – JWT Brazil has created a way for YouTube users to donate their unused video space to a charity of their choice.
JWT Brazil : Donate The Bars : Ricardo John
Espresso yourself

Daily Signals

Espresso yourself

Japan – Café Glitch Coffee has opened its doors and its roaster to local baristas to encourage innovation among start-ups.
Coffee : Roasting : Japan
Design synergy

Daily Signals

Design synergy

Mexico City – Anatole 13 is a new luxury retail space that combines modern art, design, fashion, food and drink.
Savvy Studio : Anatole 13 : Luxury Retail
Clever cognac

Big Ideas

Clever cognac

Paris – Rémy Martin is fighting luxury piracy with the launch of a near-field communication (NFC)-enabled smart cognac bottle.
Rémy Martin : Club Connected Bottle : Tamper-proof
Interstellar time capsule

Daily Signals

Interstellar time capsule

California – Google has created a time capsule for the film Interstellar by assembling creative contributions sent in by fans of the film.
Google : Interstellar : Descendent Marketing
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