'Branding'

The Big Idea: Circular Store Design

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The Big Idea: Circular Store Design

As consumers continue to expect brands to produce products that are sustainable and socially conscious, this year saw retailers working to ensure t...
Retail : Sustainability : Storefront Salvation
Tommy Hilfiger commits to 100% digital design

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Tommy Hilfiger commits to 100% digital design

The brand has announced its plans to digitise its entire design process by 2021.
Fashion : Design : Immaterial Fashion
Versed launches a skincare hotline

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Versed launches a skincare hotline

Skincare brand Versed has launched an SMS text messaging service for its customers.
Beauty : Digital : Retail
Cubitts crafts glasses from everyday waste

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Cubitts crafts glasses from everyday waste

The spectacles company is experimenting with more sustainable forms of manufacturing, using human hair, potatoes and yoghurt pots.
Design : Fashion : Sustainability
Thought-starter: Is it time for chocolate-makers to innovate?

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Thought-starter: Is it time for chocolate-makers to innovate?

Despite the threat from climate change, the chocolate sector is thriving, with product innovation fuelling regional flavours and free-from treats.
Food : Sustainability : Supply Chain
The Future Laboratory unveils Conscious Deceleration

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The Future Laboratory unveils Conscious Deceleration

The Future Laboratory recently hosted its Health & Wellness Futures Forum at our Elder Street HQ, where we presented the trends set to shape the se...
Health : Wellness : Technology
The Hoxton creates a workspace for side hustling

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The Hoxton creates a workspace for side hustling

The hotel group is launching a shared workspace brand called Working From_, inspired by its open-door lobbies.
Workplace : Hospitality : The Hoxton
Gucci invests in customer service with luxury call centres

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Gucci invests in customer service with luxury call centres

Gucci is opening six customer service centres at which consumers can speak to staff by phone, email or live chat.
Fashion : Luxury : Customer Service
Thought-starter: Why male beauty has a representation problem

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Thought-starter: Why male beauty has a representation problem

Blake Rascoe and Patrick Boateng, co-founders of skincare brand Ceylon, explain the beauty sector’s representation problem and why brand...
Beauty : Skincare : Inclusivity
ZitSticka wants to put an end to spot-shaming

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ZitSticka wants to put an end to spot-shaming

The direct-to-consumer brand has launched its first product, a box of translucent, stick-on acne patches.
Beauty : Retail : Skin Care
Thought-starter: Why has the gaming sector ignored disabilities?

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Thought-starter: Why has the gaming sector ignored disabilities?

While the mainstream gaming industry has long ignored disabled people, foresight writer Rhiannon McGregor explores the host of new technologies ena...
Entertainment : Gaming : Accessibility
Lloyds, Natwest and Barclays create a banking hub

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Lloyds, Natwest and Barclays create a banking hub

The banks will pilot the UK’s first shared banking hub, offering flexible services for modern businesses.
Finance : Banking : In-store
Citymapper launches a transport subscription service

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Citymapper launches a transport subscription service

The app will integrate public and private transportation in one simple city pass.
Travel : Transport : Branded Cities
Asics upcycles sportswear to create Olympic uniforms

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Asics upcycles sportswear to create Olympic uniforms

The official uniforms for Japan’s teams in the Tokyo 2020 Olympics will be created from thousands of pieces of pre-owned sportswear.
Material : Sport : Sustainability
Loop wants to normalise reusable FMCG packaging

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Loop wants to normalise reusable FMCG packaging

A new circular shopping programme will allow consumers to buy popular products from some of the world’s biggest brands in reusable packaging.
Retail : Packaging : FMCG
Loewe takes luxury to the great outdoors

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Loewe takes luxury to the great outdoors

The luxury Spanish brand has released a functional outdoor collection using recycled materials and offsetting plastic waste.
Luxury : Fashion : Culture
This beauty ingredient could reverse hair ageing

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This beauty ingredient could reverse hair ageing

Bangkok – A new product by Givaudan features Darkenyl, a hair re-pigmenting ingredient to counteract the hair whitening process.
Beauty : Haircare : Ageing
Revolutionising public transport through technology

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Revolutionising public transport through technology

In a bid to stave off competition from brands like Uber, the local public transport provider in Belleville, southern Ontario, is piloting a program...
Automotive : Transportation : City
Four Seasons launches wine-making at luxury residences

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Four Seasons launches wine-making at luxury residences

The luxury hotel group has announced plans to open 20 private residences in California's Napa Valley, a scenic destination known for its hillside v...
Hospitality : Travel : Drinks
Thought-starter: Is low-ABV a suitable alternative to teetotalism?

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Thought-starter: Is low-ABV a suitable alternative to teetotalism?

Consumers are eschewing the extremes of binge-drinking and abstinence in favour of a more considered relationship with alcohol.
Drinks : Alcohol : Culture
Thought-starter: Can beauty brands reinvent self-tanning?

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Thought-starter: Can beauty brands reinvent self-tanning?

Negative associations with reality tv stars and unpredictable results have limited the market scope of fake tans, but new innovations in texture, s...
Beauty : Self-Tanning Market : St Tropez
The British Museum unveils an educational collection of erotic artefacts

Big Ideas

The British Museum unveils an educational collection of erotic artefacts

London – The collection is part of a wider programme that aims to teach students about the history of sex and identity.
Culture : Education : Civic Brands
Age-old design

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Age-old design

London – The Amazin Apartment installation envisages how the connected home of the future will cater for the growing ageing population.
The Flat Age Society : Design Museum : Jeremy Myerson
Ivan Poupyrev: Google ATAP

Viewpoints

Ivan Poupyrev: Google ATAP

How to design wearable technology that people want to wear.
Google : Wearable Technology : Lisbon Web Summit
Grand tour

Big Ideas

Grand tour

Italy – High-end brands are at the heart of luxury organisation Fondazione Altagamma’s new travel experience.
Fondazione Altagamma : La Fondazione Altagamma : The Learning Economy
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