Cog work: Ice cream shop shows the mechanics

02 : 09 : 2013 Playful : Durch Design Week : Ice Cream Parlour

Hua Hin, Thailand – The Once Upon a Cream ice cream shop may not be what you expect of a beach resort store. Its interior is open, modern and clean without any references to the beach.

Once Upon a Cream Once Upon a Cream

The ice cream parlour, designed by Bangkok agency MADA Design Factory, references churning and the physical labour involved in ice cream-making with a motif of cogs running throughout the interior and exterior. Design elements include exposed copper work, natural materials such as wood, and a hint of whimsy with the red and white tabletops.

LS:N Global first identified a movement towards using lo-fi materials to create a feeling of Mechanical Grace at Dutch Design Week 2011. This Thai iteration demonstrates how far-reaching the design direction has become.

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