Game boys: Google plays the fool with Maps joke

01.04.2012 Google : Google Maps : Quest

San Francisco – Google announced an 8-bit version of Google Maps as an April Fool’s Day joke.

The Quest function appeared on 1 April as an additional feature on the ubiquitous Google Maps programme. An accompanying spoof video explained that the programme had been developed for the classic Nintendo Entertainment System – an 8-bit video game console that was popular in the late 80s.

Quest transforms the Maps interface, including Street View, into a simple grid of coloured squares, reminiscent of early exploration-based computer games such as Zelda or the Final Fantasy series.

Although the project was created as a joke, it demonstrates consumers’ increasing nostalgia for early digital culture, a theme LS:N Global explores further in our Netstalgia macrotrend.

You have 1 free News articles remaining. Sign up to one of our membership packages from just £100 a month.
View Subscription Offers Sign in

What do we use cookies for?

We use cookies to enable the use of our platform’s paid features and to analyse our traffic. No personal data, including your IP address, is stored and we do not sell data to third parties.

Learn more