Unveiled at the 2012 Consumer Electronics Show, the XO-3 has a simple and durable design, a protective rubber casing and a removable cover. When in use, the cover is transferred to the back, which houses a camera. A solar cover and panel containing batteries enables the tablet to be charged outdoors.
‘We are proud to introduce the XO-3 tablet, showcasing the design, durability and performance that make it a natural successor to our current laptops,’ says Edward McNierney, chief technology officer of OLPC. The charity has already distributed laptops to 2.4m children worldwide.
For examples of brands that show they have a conscience, read our Conscience Commerce microtrend.