A whole new shoe: Reebok launches a pop-up store

30.11.2008 Slash/Slash : Pop Up Store : Reebok

New York – The bold graphics and strong neons of the Synth aesthetic are livening up a new temporary retail space in New York.

The new Reebok store, designed by Formavision, has popped up inside a former gallery space in the Bowery neighbourhood, and is full of bright geometrics and hexagons – perfect for tapping into the Slash/Slash generation.

Reebok pop-up store Reebok pop-up store
Reebok pop-up store Reebok pop-up store
Reebok pop-up store Reebok pop-up store
Reebok pop-up store Reebok pop-up store
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