Comfort Zone presented its new Body Active line, which consists of three products to be used before, during and after exercise. Incorporating natural ingredients such as yellow clay, plankton extract and polyphenols from maca, the line is said to aid muscle toning and recovery.
New Italian brand Oliorito presented its range of body oils made from natural ingredients such as myyrh, hemp oil and saffron flowers, and which are inspired by Etruscan traditions, an ancient Tuscan civilisation. The branding incorporates various icons that instruct users on how to apply the oils, which includes the use of a dry brush. From brushing and bathing to spreading – consumers are encouraged to slow down and embrace the sensory experience.
Meanwhile, another brand Hemp Care, presented it Dry Body Oil, which is designed to transform consumers’ daily beauty ritual into a convenient yet highly effective moment. The product is notable for its fast absorption into the skin.