Milan Salone 2017: Intimate recommendations
Passeggiata by Airbnb and Martina Mondadori Sartogo, Milan

Milan Salone 2017: Intimate recommendations

Milan – Airbnb has collaborated with Cabana magazine founder Martina Mondadori Sartogo to produce a series of distinctly Milanese experiences.

Article/21106 #1

Milan – Airbnb has collaborated with Cabana magazine founder Martina Mondadori Sartogo to produce a series of distinctly Milanese experiences.

  • Passeggiata comprises a programme of guided tours of the city led by established and emerging designers
  • The two-part collaboration also includes an installation at Casa degli Atellani, a 15th-century private home

Open for the duration of the Salone Internazionale del Mobile, Casa degli Atellani serves as the starting point for the Passeggiata programme of tours and experiences, each of which is curated by either a design critic, designer or influencer, and aims to reveal a hidden side to the city.

The experiences include a journey led by Design Miami/ director Rodman Primack into the life and work of architect Piero Portaluppi, who extended and refurbished the private home in 1922, while Fabrica creative director Sam Baron leads a tour to Noberasco, a boutique dried fruit store founded in 1908. The project follows the launch of Airbnb’s trips platform, which provides curated experiences that aim to immerse travellers in local culture.

As part of its continuing effort to champion emerging and established designers, Airbnb also invited Sartogo to curate a collection of objects that illustrate the creative process in the context of the space. A selection of unique eating utensils collected by Baron, material samples from Studio Formafantasma and a rock collection belonging to designer Faye Toogood are among the pieces on display.

The Big Picture

LS:N Global is reporting live from the Salone Internazionale del Mobile. For more stories, check out our Briefing and Shows sections.

Discover More News
Mastercard launches AI-powered stories for commuters

News

Mastercard launches AI-powered stories for commuters

Mastercard has launched its Transit Tales campaign, which tailors classic stories to the length of commuters’ journeys.
Audiobooks : Australian : Commuters
Foresight Friday: Rose Coffey, senior foresight analyst

News

Foresight Friday: Rose Coffey, senior foresight analyst

Every Friday, The Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, ...
Soft Sports : Digital Detox : Asics
Stat: Tech-savvy Gen Z interns see AI as a career tool, not a threat

News

Stat: Tech-savvy Gen Z interns see AI as a career tool, not a threat

Gen Z is entering the workforce with a pragmatic view of artificial intelligence and enthusiasm for in-person mentorship. 
Work : Technology : AI
Irn-Bru revives Made in Scotland from Girders slogan

News

Irn-Bru revives Made in Scotland from Girders slogan

Irn-Bru is reviving its iconic Made in Scotland from Girders slogan in a campaign led by advertising agency Lucky Generals.
Food And Drink : Brand Humour : Advertising
Busan International Film Festival to host singalong screening of KPop Demon Hunters

News

Busan International Film Festival to host singalong screening of KPop Demon Hunters

A singalong screening of Netflix’s breakout show, KPop Demon Hunters, will take place at the Busan International Film Festival in September 2025.
Kpop : Streaming : Cinema
Stat: Australians turn to podcasts and radio for regular entertainment

News

Stat: Australians turn to podcasts and radio for regular entertainment

More than half of Australians aged 10 and over (52%) listen to or watch podcasts each month, according to new data published in The Infinite D...
Statistic : Podast : Media
Selena Gomez taps Tajín for Rare Beauty’s first collaboration

News

Selena Gomez taps Tajín for Rare Beauty’s first collaboration

Rare Beauty has unveiled its first-ever collaboration, teaming up with Mexican seasoning brand Tajín on a limited-edition lip and cheek set.
Beauty : Food : Collaboration
Single mothers in China are moving in together to ease the financial burden of child-rearing

News

Single mothers in China are moving in together to ease the financial burden of child-rearing

An increasing number of single mothers in China are moving in together to ease the financial, emotional and practical challenges of raising childre...
Single Parents : China : Only Child
Stat: Cannabis-infused drinks reshape America’s after-work rituals

News

Stat: Cannabis-infused drinks reshape America’s after-work rituals

A growing number of young American professionals are swapping post-work alcoholic beverages for cannabis-infused alternatives, signalling a cultura...
Statistic : Cannabis : Alcohol
Gap and Katseye tap into new-nostalgia for autumn 2025 denim campaign

News

Gap and Katseye tap into new-nostalgia for autumn 2025 denim campaign

Gap has unveiled its autumn 2025 Better in Denim campaign, fronted by global girl group Katseye.
Fashion : Nostalgia : Pop Culture
You have 0 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN