Gluten-free gastronomy

03 : 11 : 2016 Gluten-free : Fine Dining : London

London – The city’s first fine dining establishment dedicated to gluten-free food has opened in Victoria.

  • Originally a raw bar, M RAW is now a gluten-free fine dining affair
  • The menu includes gluten-free bento boxes and bowls, as well as a gluten-free lager
M RAW, London M RAW, London
M RAW, London M RAW, London
M RAW, London M RAW, London
M RAW, London M RAW, London

Having previously opened as part of the multi-dining room space M Victoria Street in January 2016, M Raw has transformed its original menu offer of raw sushi to offer gluten-free food with ingredients worthy of a Michelin-starred establishment.

The menu features fish that has been caught using the Japanese ikejime method, which is considered one of the most humane ways to kill a fish. Fine ingredients such as wagyu beef sit alongside gluten-free alternatives such as buckwheat tacos, flaxseed crackers and tempura fried in a black rice flour.

‘More restaurants than ever before are offering gluten-free dishes on their menus. But few are offering a total menu,’ says Martin Williams, owner of M Victoria Street. ‘Not only does Raw do just that but it also offers dishes that are of the finest quality.’

The Big Picture

M Raw highlights how the free-from market is evolving. As gluten-free enters the mainstream, consumers will increasingly look for high-quality ingredients and restaurant experiences.

Discover More Daily Signals
South Africa's Pick n Pay banks on humour for its Christmas campaign

Daily Signals

South Africa's Pick n Pay banks on humour for its Christmas campaign

South African grocery retailer Pick n Pay has unveiled its 2025 Christmas campaign, a South African twist on the classic genie tale that taps into ...
Retail : Branding : Advertising
Why Bombardier is tapping luxury designer Elie Saab for its Global 8000 jet

Daily Signals

Why Bombardier is tapping luxury designer Elie Saab for its Global 8000 jet

As further evidence of our New Era of Gilded Luxury Travel trend, luxury brand Elie Saab has partnered with aircraft manufacturer Bombardier to des...
Luxury : Travel : Hospitality
Stat: UK school satisfaction improves yet disparities persist

Daily Signals

Stat: UK school satisfaction improves yet disparities persist

A new consolidated report from the Department for Education (DfE) reveals that British secondary school pupils are becoming more positive abou...
Youth : Education : School
Why Apple is leaning into artisanal charm for 2025 festive push

Daily Signals

Why Apple is leaning into artisanal charm for 2025 festive push

Apple’s 2025 Christmas campaign, A Critter Carol, puts human craftsmanship front and centre.
Technology : Advertising : Design
ISPO 2025: Innovation, inclusion and community drive sport’s next chapter

Daily Signals

ISPO 2025: Innovation, inclusion and community drive sport’s next chapter

At ISPO 2025 in Munich, talks, panels, activations and events spanned the full value chain of sport – from materials and manufacturing to brands an...
Global Events : Sport : Community
Stat: Young Americans drive growth across emerging social media platforms

Daily Signals

Stat: Young Americans drive growth across emerging social media platforms

A new Pew Research Center survey shows that while YouTube and Facebook continue to dominate the US social media landscape, younger u...
YouTube : Social Media : Facebook
Why smartphone-free is becoming a Christmas gift rule for kids

Daily Signals

Why smartphone-free is becoming a Christmas gift rule for kids

UK grassroots organisation Smartphone Free Childhood has launched a nationwide Christmas campaign urging parents to delay giving smartphones to the...
Advertising : Technology : Youth
Adolescence extends to early 30s, new five-stage brain map reveals

Daily Signals

Adolescence extends to early 30s, new five-stage brain map reveals

New research mapping how the brain’s wiring shifts across life suggests adolescence doesn’t end until around age 32.
Generations : Adolescence : Life Stages
Stat: Security concerns push UK shoppers to abandon digital transactions

Daily Signals

Stat: Security concerns push UK shoppers to abandon digital transactions

Security concerns are now the biggest barrier to completing online purchases, with more than 50% of UK shoppers having abandoned a transaction due ...
Retail : Technology : Security
Why Foam photography institute’s new brand identity is motion-focused

Daily Signals

Why Foam photography institute’s new brand identity is motion-focused

The 25-year-old photography institution Foam has unveiled a new visual identity by Wieden+Kennedy Amsterdam, marking the first time it has used a b...
Design : Museum : Branding
You have 1 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN