Madame Jeanette- Amsterdam Madame Jeanette- Amsterdam
Madame Jeanette- Amsterdam Madame Jeanette- Amsterdam
Madame Jeanette- Amsterdam Madame Jeanette- Amsterdam

On-demand madam

01 : 07 : 2016 Amsterdam : Madame Jeanette : Fashion Magazine

Amsterdam – New fashion magazine Madame Jeanette is embracing sustainability with its print-on-demand concept.

  • The magazine is produced in collaboration with bookstore The American Book Center
  • The store’s Espresso Book Machine prints and binds the magazine to order

The magazine was created by students from the Amsterdam Fashion Institute and is produced in collaboration with independent bookstore The American Book Center.

Readers can pre-order the full-colour magazine or buy a black-and-white version with a colour cover. The latter, more sustainable option, is printed and bound by The American Book Center’s Espresso Book Machine in a matter of minutes, and claims to produce no waste.

‘When it comes to designing, this method of printing is a tremendous liberation to bring one’s mode of creativity to the public in a lasting, inexpensive way,’ explains Lynn Buller, co-owner of The American Book Center.

The Big Picture

In the digital age, print publishing is an increasingly costly venture. Madame Jeanette highlights how small publishers can meet consumer demand while remaining commercially viable. For more on innovative sustainable solutions, see our Sustainability Report, which is available to download for free here.

You have 2 free News articles remaining. Sign up to one of our membership packages from just £100 a month.
View Subscription Offers Sign in

What do we use cookies for?

We use cookies to enable the use of our platform’s paid features and to analyse our traffic. No personal data, including your IP address, is stored and we do not sell data to third parties.

Learn more