US – Cornetto wants to bring an end to Netflix adultery with its Commitment Rings.
According to a study by New York magazine on Netflix adultery, 12% of US adults admitted to watching ahead on shows that they promised to watch with their partner, while 12% have faked their reactions to a show to appear as if they were viewing it for the first time.
The two rings work with an accompanying app to block wearers from accessing certain shows unless both are present. Cornetto is in negotiations with popular streaming apps and plans to distribute the rings in the near future.
For long-distance relationships, the third-party Chrome plug-in Netflix Party enables users to synchronise the playback of their favourite shows and chat to each other in real time.