Teforia, San Francisco Teforia, San Francisco
Teforia, San Francisco Teforia, San Francisco
Teforia App, San Francisco Teforia App, San Francisco

Robo-tea

29 : 03 : 2016 Tea : Connected Device : The Internet Of Things

San Francisco – Start-up Teforia has brought the science of tea brewing to the kitchen counter.

  • Teforia’s intelligent infuser calculates the temperature and time for each specific tea
  • It enables users to personalise their blend and select the levels of caffeine and antioxidants

It is often assumed that making tea is as simple as plopping a teabag in a cup of hot water and letting it steep for a bit, but Teforia, founded by Allen Han, a product designer with a Microsoft pedigree, wants to change all that. Its infuser comes with a connected app that enables at-home tea drinkers to choose a personalised recipe, depending on the tea they are brewing.

Teforia sells its own tea pods that have been RFID-tagged so that the machine automatically knows how to infuse them. But users can choose to make the tea sweeter or draw out different compounds such as antioxidants because the infuser can steep the tea leaves multiple times and at different temperatures during the brewing process.

Users can also use their own tea as the machine uses artificial intelligence to determine the best infusion method through a series of questions on an accompanying app. Once the tea is brewed, users can provide feedback to enable the machine to tweak its recipes until the perfect cup is made.

The Big Picture

Tea drinking has gone unchanged for thousands of years, but Teforia is bringing science to the ritual at a time when consumers are increasingly interested in its intricacies. For more, see our seed on Sydney’s Rabbit Hole Organic Tea Bar, which offers 22 varieties of tea.

Discover More Daily Signals
Great Western Railway revives legend-led travel storytelling

Daily Signals

Great Western Railway revives legend-led travel storytelling

British train company Great Western Railway (GWR) has launched a new chapter of its long-running Famous Five campaign, drawing on myths and legends...
Travel : Marketing : Brand Heritage
Peanut and Tommee Tippee launch global campaign to put ‘matrescence’ in dictionaries

Daily Signals

Peanut and Tommee Tippee launch global campaign to put ‘matrescence’ in dictionaries

Peanut and Tommee Tippee have launched a global campaign to add the term ‘matrescence’ to dictionaries, arguing that the transition into motherhoo...
Health : Motherhood : Matrescence
Stat: British retail faces generational divide

Daily Signals

Stat: British retail faces generational divide

Some 40% of Gen Z in the UK say they have never bought from a bricks-and-mortar store, according to new research from Adobe Express.
Retail : Generations : Statistic
Niod’s anti-facial disrupts beauty’s clean narrative

Daily Signals

Niod’s anti-facial disrupts beauty’s clean narrative

Deciem’s science-led skincare brand Niod has launched a new campaign video subverting the polished conventions of beauty marketing by replacing ser...
Beauty : Advertising : Environment
Singapore moves to regulate blind boxes over gambling risks

Daily Signals

Singapore moves to regulate blind boxes over gambling risks

Singapore is set to become the first market to require blind box products to disclose the probability of obtaining specific items, as authorities a...
Retail : Toys : Blind Boxes
Stat: ‘My employer’ emerges as the most trusted institution

Daily Signals

Stat: ‘My employer’ emerges as the most trusted institution

The 2026 Edelman Trust Barometer, based on a survey of nearly 34,000 respondents across 28 countries, shows insularity reshaping how people re...
Work : Trust : Employers
The Salvation Army launches world’s first digital thrift store on Roblox

Daily Signals

The Salvation Army launches world’s first digital thrift store on Roblox

The Salvation Army is extending its resale model into gaming with the launch of Thrift Score, translating the charity’s bricks-and-mortar thrift fo...
Fashion : Retail : Digital
Lyma builds an integrated operating system for skincare

Daily Signals

Lyma builds an integrated operating system for skincare

British medtech company Lyma has launched an AI-powered wellness app that extends its skincare proposition into a fully connected digital ecosystem.
Beauty : Wellness : Medtech
Stat: How Chinese and Indian travellers are driving Asia-Pacific outbound travel

Daily Signals

Stat: How Chinese and Indian travellers are driving Asia-Pacific outbound travel

Outbound travel from Asia-Pacific is accelerating, but not all markets are growing at the same pace, according to new research from MMGY.
Travel : Hospitality : Tourism
Nothing turns retail into a community engine in Bengaluru

Daily Signals

Nothing turns retail into a community engine in Bengaluru

Consumer electronics brand Nothing has opened its first Indian retail space in Bengaluru, drawing more than 2,000 people to queue on 14 February 2026.
Retail : Technology : Design
You have 0 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN