Tribe travel
Amsterdam – Zoku, a new apartment hotel concept, offers a place to combine work and play for the world’s discerning bleisurites.
- The first location in Amsterdam this autumn, with another five planned in cities including London, Berlin and Copenhagen
- Made up of 133 Zoku Lofts which feature clever architecture to maximise space around a central living area
ZOKU Loft Space designed by Concrete, Amsterdam. Photography by Ewout Huibers.
ZOKU Loft Space designed by Concrete, Amsterdam. Photography by Ewout Huibers.
ZOKU Loft Space designed by Concrete, Amsterdam. Photography by Ewout Huibers.
ZOKU Loft Space designed by Concrete, Amsterdam. Photography by Ewout Huibers.
Taken from the Japanese for ‘family’ or ‘tribe’, Zoku is a space designed to encourage the germination of ideas by bringing business people closer to the local community. Traditional hotel staff have been replaced with Sidekicks, ‘globally centred yet rooted in the local scene’ and as well as offering everything a business traveller would expect, Zoku also houses co-working spaces, meeting rooms and a living kitchen that provides a space for groups to get together and put their learnings to paper.
‘Zoku has been designed for international entrepreneurs, self-styled professionals, project managers, consultants and free movers and shaker,’ say company founders Hans Meyer and Marc Jongerious. ‘They share entrepreneurial interests and are curious and open-minded.’
The Big Picture: The Millennial employee is changing the workplace forever. Find our more using our Bleisure trend tracker.
Most Read
1
Wearables of the future could be made of biosmart materials:
Puma’s global director of innovation Charles Johnson on the brand’s recent...
2
Alternative Energy Drinks:
Growing concern about the negative health impact of high-sugar and caffeine...
3
Can a smart bracelet combat sexual assault on campus?:
Buzz is a new device that alerts the wearer the more they drink. But does it...
4
Pregnancy Wellbeing:
As Millennial women start their own families, brands are creating pregnancy...
5
Off-demand Entertainment:
A new type of television, rooted in nostalgia for scheduled programmes, is...
6
Could fare-free public transport reduce cities’ pollution? :
To combat toxic air, local and national governments are exploring ways to...
7
Joao Reginatto on how blockchain will shape the global economy:
Joao Reginatto, European director of product and operations at cryptofinance...
8
Is the future of corner shops socially conscious retail?:
Rachel Krupa, founder of The Goods Mart, on curating a new type of socially...
9
What’s next for fermented food and drink?:
With consumer interest in fermented food and drink growing exponentially,...
10
Responsive Wayfinding:
Retailers are harnessing digital tools to bring the speed and convenience of...
11
How can supermarkets cut down on plastic waste?:
The strategies food and drink retailers can use to reduce their reliance on...
12
Inspiration per square foot:
The success of bricks-and-mortar retail is no longer determined by sales per...
13
Convenience Stores 2.0:
Corner stores are moving away from sugary snacks to offer fresh, organic and...
14
Why brands must demystify children’s meal times:
Beth Bentley, global vice-president of strategy at Virtue Worldwide, on why...
15
