What do we use cookies for?
We use cookies to enable the use of our platform’s paid features and to analyse our traffic. No personal data, including your IP address, is stored and we do not sell data to third parties.
Soft steps
Eindhoven – Art gallery MU is set to hold Soft Breaths & Soft Beats, a one-off event that blends art, technology and mindfulness.
- Event is inspired by the Soft Focus exhibition by Rafaël Rozendaal which is currently on show in the gallery
- Goal of the event is to experience Rozendaal's installation to the fullest, through meditation
Soft Breaths and Soft Beats at MU, Eindhoven
Soft Breaths and Soft Beats at MU, Eindhoven
Soft Breaths and Soft Beats at MU, Eindhoven
Soft Breaths and Soft Beats at MU, Eindhoven
Led by DJ Lady Aïda who runs pop-up yoga sessions in Eindhoven, the event will be open to just 50 visitors who must dress in all white with bare feet. They will first participate in a breath walk – where each person’s breathing pattern synchronises with their footsteps – around the gallery space, before taking part in a meditation session.
Following the 150-minute Soft Breaths portion of the evening, DJ Lady Aïda will start the Soft Beats free-for-all dance party, giving guests further opportunities for escapism.
Soft Breaths & Soft Beats takes place on Friday 8 May.
The Big Picture: Consumers are increasingly searching to escape through multisensory, mind-altering experiences. Read our Zoned-out Spaces microtrend to learn more.
Most Recent
1
Digital Display Futures:
Online visual merchandising faces structural challenges as customers...
2
The Dorchester: Reframing Future Heritage:
London’s The Dorchester has undergone a significant rebranding, rooted in...
3
Emerging Youth: Japan:
Contrary to their peers in the US or Europe, Japanese youngsters are quietly...
4
Right to Repair laws take on big tech:
New repairability laws are encouraging eco-aware business models. But will...
5
Danse Macabre:
Taking dark humour to the next level, Gen Z are using death as a day-to-day...
6
Brand Innovation Debrief: Hæckels:
With trailblazing in-house biotech and lab-grown ingredients, Hæckels is...
7
Futures 100 Innovators: March:
We look at 10 more innovators to watch as part of our Futures 100 Awards,...
8
Chinese Outdoor Fashion Market:
Propelled by Covid, China's surging interest in local outdoor sports hints...
9
Autumn/Winter 2023: The Download:
From a diversity downturn to a theatrical-versus-commercial polarity, these...
10
Not your parents’ car:
Targeting the so-called car-averse Gen Z, the automotive sector is using...
11
Work States Futures Preview On Demand:
Catch up with a preview of our upcoming macrotrend, Work States Futures,...
12
Alternative Seafood Market:
As concerns about marine consumption grow, alternative seafood companies are...
13
She is Mother:
Talented women over 60 are finally getting their flowers and making more...
14
Wearables: the at-home doctor:
Wearables may have been a novelty 10 years ago, but today they have the...
15