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Preview: Selfie art

By Naomi Leach 30 : 04 : 2015 Selfies : ECAL University Of Art And Design Lausanne : The Sharded Self

Milan – In a preview of this week’s Innovate we unveil the Selfie PhotoBooth, shown at this year's Milan Salone Internazionale del Mobile.

Developed by Swiss university École Cantonale d’Art de Lausanne (ECAL)
Visitors could create unique selfies using analogue and digital inventions

#Mask #ECAL #PhotoBooth ECAL by Jaehoon Jung & Purithat Thongphubal

#Icons #ECAL #PhotoBooth by Jonas Hagenbusch, Gregory Monnerat & Jean-Vincent Simonet for ECAL

#Momento #ECAL #PhotoBooth by Tanya Kottler & Nadine Schaub for ECAL

#FlatFace #ECAL #PhotoBooth by Gianni Camporota & Nils Ferber for ECAL

Exploring consumer perceptions of the selfie phenomenon, the Selfie PhotoBooth included a range of thought-provoking and playful interactive installations. Visitors were encouraged to become the main actors in the exhibition. Their mobile phone applications were hijacked and selfie sticks were re-imagined to conjure a series of rotated, twisted, fractured reflections and projection-interlaced portraits. In another project exploring the Quantified Self and data-logging, students from ECAL unveiled Huge Selfie, a film depicting self-portrait techniques on an excursion to Beijing.

The Big Picture: As viewers recorded and shared their journey through social media, the wider audience was able to piece together the disruption that The Sharded Self is having on visual culture.

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