The smoking room

20 : 03 : 2015 Japan : Hiroyuki Ogawa : Grand Tree Musashikosugi

Tokyo – Shopping centres can be stressful at the best of times and for those who need a quick cigarette, designers at Hiroyuki Ogawa have created a smoking room for the modern retail environment.

  • Dedicated room where shoppers can stop for a cigarette
  • Liberal attitudes towards smoking have been challenged by policy makers in the last decade
Smoking Room at Grand Tree Musashikosugi by Hiroyuki Ogawa Architects, Japan Smoking Room at Grand Tree Musashikosugi by Hiroyuki Ogawa Architects, Japan
Smoking Room at Grand Tree Musashikosugi by Hiroyuki Ogawa Architects, Japan Smoking Room at Grand Tree Musashikosugi by Hiroyuki Ogawa Architects, Japan
Smoking Room at Grand Tree Musashikosugi by Hiroyuki Ogawa Architects, Japan Smoking Room at Grand Tree Musashikosugi by Hiroyuki Ogawa Architects, Japan

Created for the Grand Tree Musashikosugi shopping centre, the design is a far cry from the dreaded smokers’ prisons found in international airports around the world. A sealed glass exterior shows passers-by into a warmly lit space that marries homely materials of tile, wood and acrylic. The smoking room is extremely effective in ensuring that smoke is removed as quickly as possible via a combination of fans and clever design features. ‘Firstly, by adding the curved wall we induce the smoke to the exhaust outlet on the ceiling,’ says the design team, comprising Ogawa and architect Erika Okamoto. ‘Secondly, by setting up a fan between the ashtray and the exhaust outlet, the second-hand smoke and smoke from people’s mouths are quickly drawn away.’

The Big Picture:
With this kind of space there are opportunities for brands to benefit from the Conviviality Culture engendered by shared experience.

Discover More Daily Signals
Depop taps Kelis to spotlight resale’s everyday returns

Daily Signals

Depop taps Kelis to spotlight resale’s everyday returns

Depop is doubling down on the everyday value of secondhand fashion with the launch of Depoponomics, a new US campaign championing resale as a means...
Sustainability : Depop : Resale
Foresight Friday: Ella Murray, junior creative visualiser

Daily Signals

Foresight Friday: Ella Murray, junior creative visualiser

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, junior creative visualise...
Foresight Friday : Gen Z : Nightlife
Stat: Brazil’s 2026 Carnival projections signal rising global appeal

Daily Signals

Stat: Brazil’s 2026 Carnival projections signal rising global appeal

Brazil’s 2026 Carnival was expected to attract more than 65m participants across the country, according to estimates from the country’s Ministry of...
Travel : Leisure : Culture
How Salomon is celebrating everyone who shapes sport

Daily Signals

How Salomon is celebrating everyone who shapes sport

Salomon is using its first official Winter Games partnership to launch Shaping New Futures, a long-term campaign signalling a shift towards proacti...
Sport : Fitness : Advertising
Streaming service Menta serves as a tool for dementia care

Daily Signals

Streaming service Menta serves as a tool for dementia care

Menta, a secure streaming service developed between Istanbul and Amsterdam, is rethinking the role of tv in dementia care.
Media : Technology : Health And Wellness
Stat: AI commerce trust gap widens at checkout across Asia-Pacific

Daily Signals

Stat: AI commerce trust gap widens at checkout across Asia-Pacific

Visa has revealed a widening trust gap in AI commerce across Asia-Pacific, with consumers embracing AI for browsing but hesitating at checkout.
Technology : Artificial Intelligence : Statistic
Chili’s turns margarita superfans into club members

Daily Signals

Chili’s turns margarita superfans into club members

American casual dining chain Chili’s has launched an official Margarita of the Month Club, timed to coincide with National Margarita Day on 22...
Food : Drink : Fashion
EU to ban destruction of unsold fashion and accessories

Daily Signals

EU to ban destruction of unsold fashion and accessories

The European Commission has confirmed a ban on the destruction of unsold clothing, accessories and footwear, under new measures adopted as part of ...
Sustainability : Fashion : Statistic
Stat: Teenagers in England exposed to harmful and illegal product advertising online

Daily Signals

Stat: Teenagers in England exposed to harmful and illegal product advertising online

Children in England are being ‘bombarded’ with online ads for harmful, age-restricted products, according to a survey of 2,000 teenagers for the Ch...
Youth : Technology : Statistic
Clair introduces continuous monitoring wearable for hormone health

Daily Signals

Clair introduces continuous monitoring wearable for hormone health

Clair is a new start-up from Stanford University building what it calls ‘life-stage intelligence’: a non-invasive, continuous hormonal health monitor.
Women's Health : Technology : Hormonal Health
You have 1 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN