Pole position: Scaffolding and exposed pipes give Tokyo store an industrial feel

05 : 02 : 2015 En Route : Schemata : Heavy Industry

Tokyo – Architectural practice Schemata has designed a new clothing boutique with a functional, industrial feel for En Route, a fashion brand produced by United Arrows.

En Route by Schemata Architects, Tokyo En Route by Schemata Architects, Tokyo
En Route by Schemata Architects, Tokyo En Route by Schemata Architects, Tokyo
En Route by Schemata Architects, Tokyo En Route by Schemata Architects, Tokyo
En Route by Schemata Architects, Tokyo En Route by Schemata Architects, Tokyo

The focal point of Schemata’s design is a scaffold structure in the middle of the space, constructed as a 3D grid from silver and yellow poles. Above is an upstairs room made from plywood and metal grilles, accessed by a bridge. The functional-looking construction is reminiscent of service lifts and the temporary work rooms found on building sites. The boutique features yellow scaffolding clothing rails throughout and En Route integrates exposed piping and the rough concrete framework of the building into its ceiling and shop front.

Workwear is a standing reference in men’s clothing in particular, but enthusiasm continues to grow for hard-working references in retail design as well. Abandoning the sleeker style generated by highly finished materials, many brands now favour structures and details that feel rough, raw and real to create an unpretentious atmosphere.

For more inspiring examples of innovators using an industrial aesthetic, read our Heavy Industry Inspire. 

Discover More Daily Signals
Coach spotlights banned books in Explore Your Story campaign

Daily Signals

Coach spotlights banned books in Explore Your Story campaign

Luxury brand Coach has partnered with publishing company Penguin Random House and a range of independent publishers across Asia-Pacific to create f...
Luxury : Design : Marketing
New collagen research points to a more precise era of beauty claims

Daily Signals

New collagen research points to a more precise era of beauty claims

A review from the UK’s Anglia Ruskin University has confirmed that daily collagen supplementation delivers measurable improvements in ski...
Beauty : Wellness : Health
Stat: Asia’s middle class gripped by financial anxiety, FWD survey finds

Daily Signals

Stat: Asia’s middle class gripped by financial anxiety, FWD survey finds

More than 70% of Asia’s middle-class consumers feel anxious about their financial wellbeing, limiting their ability to plan for the long term, acco...
Anxiety : Midlife : Generation X
Merrell marks 45 years of outdoor footwear with It Starts Outdoors campaign

Daily Signals

Merrell marks 45 years of outdoor footwear with It Starts Outdoors campaign

Merrell is celebrating its 45th anniversary with the launch of its first global brand platform, It Starts Outside, and a new creative direction aim...
Sports : Wellness : Advertising & Branding
Men’s Health magazine republishes deleted CDC pages as public health information disappears

Daily Signals

Men’s Health magazine republishes deleted CDC pages as public health information disappears

Men’s Health magazine is republishing online pages and datasets previously accessible on the Centers for Disease Control and Prevention website.
Health And Wellness : Public Health : Media
Stat: How convivial dining is on the decline

Daily Signals

Stat: How convivial dining is on the decline

Nearly one in five people now eat dinner on the sofa, according to a new global study by Ingka Group (Ikea’s parent company) – a sign that the...
Food : Drink : Statistic
How Norway’s Consumer Council is fighting back against enshittification

Daily Signals

How Norway’s Consumer Council is fighting back against enshittification

The Norwegian Consumer Council has launched a satirical film campaign to accompany its new report on the deterioration of digital products and serv...
Technology : Value : Sustainability
Is fashiontainment the future of retail loyalty?

Daily Signals

Is fashiontainment the future of retail loyalty?

Fashion retailer Gap Inc has launched Encore, a loyalty programme designed to connect fashion, entertainment and cultural experiences across its po...
Fashion : Retail : Gap
Stat: Gen Z faces a widening gender divide

Daily Signals

Stat: Gen Z faces a widening gender divide

A survey of 23,000 people in 29 countries suggests that Gen Z men hold more traditional views on gender roles than older generations, revealing a c...
Society : Gen Z : Statistc
ITB Berlin 2026: Regenerative hospitality takes centre stage

Daily Signals

ITB Berlin 2026: Regenerative hospitality takes centre stage

On the final day of ITB Berlin 2026, speakers highlighted regenerative hospitality as the next frontier for luxury travel, calling for a shift from...
Travel : Hospitality : Sustainability
You have 0 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN