Hotel Not Hotel, Amsterdam Hotel Not Hotel, Amsterdam
Hotel Not Hotel, Amsterdam Hotel Not Hotel, Amsterdam
Hotel no Hotel, Amsterdam Hotel Not Hotel, Amsterdam
Hotel Not Hotel, Amsterdam Hotel Not Hotel, Amsterdam
Hotel Not Hotel, Amsterdam Hotel Not Hotel, Amsterdam

Better by design: Hotel creates rooms with individual styles

05 : 06 : 2014 Hotel Not Hotel : Travel : Amsterdam

Amsterdam – Personality is in ample supply at a new hotel in Amsterdam, where each room has been created by a different designer.

Nestled in the western part of the city, Hotel Not Hotel features nine rooms created by members of Eindhoven-based design collective Collaboration-O and Dutch design duo Arno Coenen and Iris Roskam.

The Casa No Casa room resembles a bijou Spanish villa, while the Secret Book Case room is hidden behind a wall of antique books. The cottage-like Crisis Free Zone room boasts an elaborate gothic wooden façade with a skull motif, while the inside resembles a tiny chapel where ‘creatures like vampires, ghosts and bankers will never be able to enter’, according to Hotel Not Hotel’s website. An Amsterdam Tram Cart room harks back to the city’s past with a restored tram housing a king-sized bed.

The hotel’s interior is designed to have a village feel, with a convivial bar, shared bathrooms and an exhibition space replacing the traditional hotel lobby. Prices are reasonable, and intended to appeal to design-conscious Millennials in search of the quirky and local.

For more on similar hospitality trends, see our microtrends on Millennial Hotels and Home From Home Hospitality

Discover More Daily Signals
Johnnie Walker rewrites Keep Walking for the individualist age

Daily Signals

Johnnie Walker rewrites Keep Walking for the individualist age

Diageo-owned whisky brand Johnnie Walker is updating its iconic Keep Walking platform to focus on personal expression over collective milestones, r...
Drink : Design : Branding
Dubai opens first restaurant led by an AI chef

Daily Signals

Dubai opens first restaurant led by an AI chef

Woohoo is Dubai’s latest restaurant opening, where the menu is created by an AI system rather than a traditional chef. The concept emerged after re...
Technology : Food : Hospitality
Stat: UK study reveals a generation of young boys feel unseen

Daily Signals

Stat: UK study reveals a generation of young boys feel unseen

Male Allies UK has unveiled a stark snapshot of how boys across Britain are navigating identity, belonging and uncertainty. 
Society : Masculinity : Manosphere
Ricola launches herbal-scented scarves for flu season

Daily Signals

Ricola launches herbal-scented scarves for flu season

Ricola, the Swiss herbal wellness manufacturer known for its cough sweets, has launched a limited-edition scented scarf collection that transforms ...
Fashion : Advertising : Health & Wellness
Ikea rebuilds its smart home range around accessibility

Daily Signals

Ikea rebuilds its smart home range around accessibility

Ikea is accelerating its smart home ambitions with the launch of 21 new Matter-compatible products – a line-up spanning lighting, sensors and contr...
Design : Home & Family : Technology
Stat: Gen Z and Gen Alpha to dominate future fashion spending

Daily Signals

Stat: Gen Z and Gen Alpha to dominate future fashion spending

A new US report from Boston Consulting Group (BCG) highlights a major power shift in fashion consumption, as Gen Z and Gen Alpha emerge as the indu...
Retail : Fashion : Statistic
Global Wellness Summit 2025: Dubai positions itself as the new epicentre of global wellness innovation

Daily Signals

Global Wellness Summit 2025: Dubai positions itself as the new epicentre of global wellness innovation

As the 19th Global Wellness Summit opened in Dubai, the city used its host-stage moment to reinforce why the Middle East is fast becoming a global ...
Global Wellness Summit : Health : Wellness
Kleonne launches e-commerce platform to simplify men’s skincare

Daily Signals

Kleonne launches e-commerce platform to simplify men’s skincare

Kleonne is a new men’s premium grooming and skincare e-tailer launched by 19-year-old British student Alfie Binns.
Beauty : Retail : Grooming
Stat: Millennials and Gen X main users of Sister Wives polyamorous dating app

Daily Signals

Stat: Millennials and Gen X main users of Sister Wives polyamorous dating app

New statistics from Sister Wives, a dating platform for polyamorous relationships, suggest that polyamory isn’t being driven by the digitally nativ...
Relationships : Polyamory : Dating App
Valentino reimagines the DeVain bag through digital art

Daily Signals

Valentino reimagines the DeVain bag through digital art

Valentino has introduced a creative showcase dedicated to the brand’s Garavani DeVain bag, extending its ‘fashion is art’ philosophy into new digit...
Fashion : Technology : Luxury
You have 1 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN