Bright types: Bold look for gourmet burger joint

07 : 03 : 2014 Barcelona : Bacoa : Burger Bar

Barcelona – For the recent rebranding of gourmet burger chain Bacoa, design agency TwoPoints played with bold graphics and colour.

Bacoa by TwoPoints Bacoa by TwoPoints
Bacoa by TwoPoints Bacoa by TwoPoints
Bacoa by TwoPoints Bacoa by TwoPoints
Bacoa by TwoPoints Bacoa by TwoPoints

The restaurant interior combines contemporary graphic design with traditional Spanish influences. The posters that line the restaurant walls show still-life foodscapes and messages in bold letterpress typeface. The photography portrays the ingredients in a more fresh and natural way and reinforces the handmade and local values of the brand.

Known for its experimental print processes, TwoPoints has created a punchy and playful visual identity across print, online and for the flagship restaurant.

‘The inspiration behind our concept is typical Spanish bars. This is where the idea for the typeface and the colour came from, but the choice of materials in the interior design was also influenced by them,’ TwoPoints’ Martin Lorenz tells LS:N Global.

Increasingly designers are applying highbrow techniques to the medium of food. For more on the changing approach to food read the Andrew Stellitano portfolio and MOB restaurant seed.

You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
Discover Our Memberships Sign in

What do we use cookies for?

We use cookies to enable the use of our platform’s paid features and to analyse our traffic. No personal data, including your IP address, is stored and we do not sell data to third parties.

Learn more