Micro Trends

Specific shifts in consumer behaviour that are changing the business environment in the short term.

Repair Renaissance

Micro Trends

Repair Renaissance

Retail spaces are transforming into skill-sharing hubs, embedding circularity through community-led repair workshops.

What’s New on LS:N Global?

Webinars

What’s New on LS:N Global?

From shifting definitions of value to TikTok-fuelled commerce and hormone health retreats, our analysts unpack what’s new and next on LS:N Global.

The New Creatorverse

Micro Trends

The New Creatorverse

Content creators are evolving into multimedia powerhouses, building immersive IP eco-systems, retail ventures and employee-driven content to secure longevity and bypass tech gatekeepers in a saturated market.

Fitness Fan Clubs

Micro Trends

Fitness Fan Clubs

Celebrity-led running events are picking up speed across the US, encouraging a culture of fitness inclusivity while taking fandom forward.

Sober Social Fix

Micro Trends

Sober Social Fix

As the sober-curious movement strengthens in the US, younger generations are redefining how to enjoy going out with friends, opening up opportunities for hospitality and nightlife brands.

Value-mentoring

Micro Trends

Value-mentoring

As value has become more important for consumers hit hard by the recession, a few smart retailers are helping customers get the most for their money.

Value-nomics : Savvy : Price-Comparison

Micro Trends

Blogtailing

Blogs : Websites : Editorial

Micro Trends

Magtailing

Looking for new income streams, publishers are becoming e-tailers and e-tailers are launching magazines.

Magazines : Brandzines : Content

Private label rising

Micro Trends

Private label rising

Private label rising

Own-label : Own-brand : White-Label

The return of salon culture

Micro Trends

The return of salon culture

The art of conversation is experiencing a global renaissance. In response to an overly digital world, emerging communities, private clubs and innov...

Conversation : Salon : Debate

A new guise for beer connoisseurs

Micro Trends

A new guise for beer connoisseurs

Who said beer culture only meant big bellies, smelly pubs and drunken men? We’re seeing a new, sophisticated scene emerging around beer. This...

Craft Beer : Recipes : Connoisseurs

Micro Trends

Kidult spaces

Children : Education : Play

The new network television

Micro Trends

The new network television

The new network television

Tv : Entertainment : Online

Luxury Social Networking

Micro Trends

Luxury Social Networking

Luxury Social Networking

E-commerce : Online : Social-media

Micro Trends

Brandzines

Branded : Magazines : Content

Upmarket Vending

Micro Trends

Upmarket Vending

A host of high-end vending devices is opening up storefronts into luxurious yet automated experiences, allowing brands to sell at any time, without...

Vending Machines : Automated : Pop-up

Experiential spaces

Micro Trends

Experiential spaces

Experiential spaces

Stores : Workshops : Community

Untethered Retail

Micro Trends

Untethered Retail

As brands anchor themselves online and physical stores become costly, fixed retail spaces are increasingly threatened with redundancy. A new set of...

Pop-up : Transient : Stores

Abandoned spaces and unfinished interiors

Micro Trends

Abandoned spaces and unfinished interiors

The recession has resulted in many empty or abandoned spaces and industrial units; as the economy recovers, savvy retailers and hospitality service...

Empty : Disused : Reclaimed

Revamped utilities

Micro Trends

Revamped utilities

The next decade is set to see design re-address forgotten utility spaces; a new wave of experiential designs for banks, dentists and clinics is cat...

Civic : Utlity : Experiential

Micro Trends

Webtailing 3.0

A new group of webpreneurs is taking inspiration from the experiences of physical retailing, presenting these on-screen in 2D, and creating a new s...

Webpreneurs : Mag-tailing : Phy-gital

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