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Bathtub Gin Bathtub Gin
Bathtub Gin Bathtub Gin

Seal of heritage: Bathtub gin soaks up the past

07 : 11 : 2011 Branding : Cornelius Ampleforth : Bathtub

London – Professor Cornelius Ampleforth has created a gin called Bathtub that harks back to the days of Prohibition when illegal alcohol was stored in baths.

The packaging aesthetic is Revivalist, featuring brown paper with a rustic, but detailed emblem. The top of the bottle is wax-sealed and bound with string.

For more about how people are responding to drinks that evoke a sense of the past, read our Revivalist Recipes microtrend.

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